14 Nov
|
Rojgar Group
|
Delhi
14 Nov
Rojgar Group
Delhi
Senior Marketing Coordinator
Location : Delhi Department : Marketing Reports To : Marketing Manager / Head of Marketing Employment Type : Full-Time Experience : 4-7 Years Industry : Design | Luxury Lifestyle | Furniture | Consumer Products
Job Overview
We are looking for a dynamic, creative, and results-oriented Senior Marketing Coordinator to join our growing marketing team.
This is a hands-on role for a marketing professional with solid project management, communication, creative, and analytical skills who can manage multiple campaigns and stakeholders in a fast-paced environment.
Experience in design, furniture, luxury lifestyle, interiors, architecture, consumer products, or other creative industries will be an advantage.
Key Responsibilities1. Marketing Campaigns & Strategy
- Develop and execute integrated marketing campaigns across digital and traditional channels .
- Support marketing strategies aligned with business goals, product launches, and brand initiatives.
- Conduct market and competitor research to identify trends, opportunities, and industry best practices.
- Ensure consistent brand messaging across all marketing channels.
1. Content Creation & Brand Communication
- Coordinate end-to-end content creation for product collections, campaigns, launches, and brand storytelling .
- Prepare creative briefs for copywriting, graphic design, photography, and video production.
- Coordinate with designers, photographers, videographers, agencies, and other creative partners.
- Ensure all content reflects the brand's visual identity, positioning, and communication standards.
- Social Media Management
- Manage day-to-day activities across social media platforms.
- Create and maintain social media content calendars.
- Schedule and publish posts while ensuring timely campaign execution.
- Monitor audience engagement, comments, messages, and community interactions.
- Track follower growth, reach, engagement, and overall social media performance.
- Identify opportunities to improve social media visibility and audience engagement.
- Digital Marketing & Lead Generation
- Develop targeted campaigns to generate qualified leads.
- Work closely with sales and business development teams to support lead nurturing and conversion.
- Monitor campaign performance and recommend improvements based on data.
- Analytics & Performance Reporting
- Track and analyze marketing campaign performance using tools such as:
- Google Analytics
- Google Ads
- Meta Business Suite
- Meta Ads Manager
- CRM and marketing dashboards
- Prepare regular reports on reach, engagement, leads, conversions, campaign performance, and ROI .
- Provide actionable insights and recommendations to improve marketing effectiveness.
- Monitor key marketing KPIs and campaign objectives.
1. Events, Exhibitions & PR
- Assist in planning and executing events, exhibitions, design fairs, product launches, and brand activations .
- Coordinate with PR agencies, event partners, vendors, photographers, production teams, and other external stakeholders.
- Support PR campaigns, media activities, press communication, and brand collaborations.
- Assist in developing marketing campaigns around exhibitions and events.
- Vendor & Project Management
- Coordinate with design, sales, product, production, and leadership teams for smooth execution of marketing initiatives.
- Manage external agencies, freelancers, photographers, videographers, printers, event partners, and other vendors.
- Manage project timelines, deliverables, budgets, and marketing calendars.
- Ensure campaigns and marketing projects are delivered on time and within budget.
- Build and maintain strong relationships with external partners and vendors.
Requirements & Qualifications
- Bachelor's degree in Marketing, Communications, Business, Design, or a related field .
- 4-7 years of relevant experience in marketing.
- Experience in design, furniture, luxury lifestyle, interiors, architecture, consumer products, or creative industries will be preferred.
- Strong understanding of digital marketing, social media, content marketing, lead generation, and brand marketing .
- Strong project management skills with the ability to manage multiple campaigns simultaneously.
- Hands-on experience with Google Ads and Meta Ads Manager .
- Basic to intermediate knowledge of Canva and/or Adobe Creative Suite .
- Strong written and verbal communication skills in English ; Hindi is preferred.
- Strong creative thinking, analytical ability, and problem-solving skills.
- Excellent attention to detail.
- Ability to work independently and collaboratively with cross-functional teams.
- Ability to work in a fast-paced and deadline-driven environment.
Key Skills
What We Offer
- Competitive salary with performance-based incentives .
- Opportunity to work on exciting design, luxury lifestyle, and product launches .
- Exposure to international des
📌 Digital Marketing Manager (Delhi)
🏢 Rojgar Group
📍 Delhi