Marketing Manager - (in English) (India)

Marketing Manager - (in English) (India)

14 Nov
|
Jobgether
|
India

14 Nov

Jobgether

India

Our partner is looking for an Email Marketing Manager based in India. As an Email Marketing Manager, you will take ownership of email and SMS marketing strategies for a portfolio of 6–7 international e-commerce brands. Working within a specialized, fast-paced agency environment, you will oversee the entire campaign lifecycle, from strategic planning and execution to performance analysis and optimization. You will also act as a trusted marketing partner to clients, providing performance insights and strategic recommendations. This is an excellent opportunity for an experienced email marketing skilled who enjoys combining data-driven strategy, hands-on execution, and client relationship management. Accountabilities - Develop and execute comprehensive email and SMS marketing strategies for 6–7 e-commerce brands using Klaviyo and related platforms. - Manage the full campaign lifecycle, including strategic planning, setup, scheduling, quality assurance, launch, and post-campaign analysis. - Serve as the primary point of contact for assigned clients, participating in meetings, delivering weekly performance reports, and handling communications through Slack and email. - Monitor and optimize campaign performance, focusing on open rates, click-through rates, engagement, and revenue contribution. - Conduct A/B testing, develop audience segmentation strategies, and build automated customer journeys to improve conversions and retention. - Ensure all campaigns meet quality, deliverability, and regulatory requirements,



including GDPR and CAN-SPAM compliance. - Organize workflows, priorities, and project timelines using ClickUp and Slack to maintain smooth campaign delivery. - Identify performance gaps and growth opportunities, translating data and insights into actionable recommendations for clients. - Take increasing ownership of the assigned portfolio, progressing toward independently managing all 6–7 accounts and leading client discussions within the first 90 days. Requirements: - At least 3. 5 years of hands-on experience in e-commerce email and SMS marketing, with strong practical expertise in Klaviyo. Proven experience managing multiple brand accounts simultaneously while maintaining high standards of execution and attention to detail. - Strong understanding of email and SMS automation, audience segmentation, customer journey mapping, and retention marketing strategies. - Experience monitoring campaign performance, conducting A/B tests, interpreting marketing data, and implementing optimization strategies. - Familiarity with Figma for reviewing creative assets and project management and communication tools such as ClickUp and Slack. - Excellent written and spoken English, with the ability to communicate confidently and professionally with international clients. - Strong analytical and problem-solving skills, with a data-driven approach to identifying opportunities and improving results. - Previous in-house email marketing experience within the fashion or apparel industry is a strong advantage. -

📌 Marketing Manager - (in English) (India)
🏢 Jobgether
📍 India

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