Position: Digital Marketing Manager Company: Intellyze Innovations Pvt Ltd

Employment Type: Full-time

We're looking for a Digital Marketing Manager to be the key marketing authority for Intellyze's clients, owning strategy, execution, and results end-to-end. Design result-oriented digital marketing strategies tailored to each client's business goals

Turn client objectives into clear marketing roadmaps, content calendars, and media plans

Lead social media strategy across Instagram, Facebook, LinkedIn, and YouTube, including content pillars and formats (Reels, carousels, stories, posts)

Drive video-first marketing, including short-form (Reels/Shorts) and YouTube content

Oversee community management, influencer/creator collaborations, and WhatsApp marketing

Track social trends and platform updates, and apply them to client content

Review creatives, captions, and videos for quality and brand consistency before publishing

Plan, run, and optimise Meta Ads (Facebook and Instagram): lead generation, sales, retargeting, and creative testing

Plan, run, and optimise Google Ads: Search, Display, Performance Max, Shopping, and YouTube Ads

Manage Google Business Profile and local visibility

Lead SEO strategy: technical, on-page, off-page, and local

Manage App Store Optimization (ASO) for iOS and Android apps

Oversee marketplace management (Amazon, Flipkart, etc.)



Manage OTA presence for hospitality and travel clients (Booking.com, MakeMyTrip, Agoda, Airbnb)

Stay current with marketing automation, email marketing, and influencer trends

Manage and mentor the digital marketing team, assign work, and ensure timely delivery

Act as the key marketing point of contact for clients and present strategies and reports

Identify upsell and cross-sell opportunities within existing accounts

Collaborate with design, video, content, and development teams

Maintain performance dashboards and track ROI, ROAS, CAC, and conversions

Run competitor analysis and market research

Ensure campaigns follow platform policies and best practices

3+ years in digital marketing, with at least 1 year in a leadership role

- Strong hands-on expertise in social media and video marketing (mandatory)
- Strong, equal hands-on expertise in Meta Ads and Google Ads (mandatory)
- Working knowledge of SEO, ASO, marketplaces, quick commerce, and OTA management (willingness to upskill if not already proficient)
- Experience managing a team and reviewing their output
- Robust analytical skills (Google Analytics, Search Console, Ads Manager, Meta Business Suite)
- Ability to manage multiple client accounts at once
- The person who holds this title will be the primary marketing brain behind client success, directly influencing retention, upsells, and the agency's reputation.

📌 Head of Digital Marketing, Full Time (Kochi)
🏢 Intellyze Innovations Private
📍 Kochi