Job Title : Branding Specialist Company: Tech365.io, a division of Princeton IT Services

Employment Type: Full-Time

Website: Tech365.io - VAR- Computer Hardware, Software and Cloud

io, a division of Princeton IT Services, is a quick-growing value-added reseller (VAR) delivering innovative technology solutions to global clients. We focus on technology, digital engagement, brand visibility, and innovative marketing strategies.

We are looking for a creative and detail-oriented Branding Specialist to build and maintain a strong, consistent brand presence across digital and marketing channels. The ideal candidate will have experience in branding, content, social media, and marketing campaigns.

Develop and execute branding initiatives to increase brand awareness and visibility.

Maintain consistent brand identity, messaging, tone, and visual standards across all channels.

Create and coordinate branded content for social media, websites, email campaigns, presentations, brochures, and promotional materials.

Develop creative concepts for social media campaigns, promotions, events, and marketing initiatives.

Coordinate with graphic designers, content writers, video editors, and marketing teams.

Manage and monitor the company's presence across social media and digital platforms.

Conduct competitor and market research to identify branding and content opportunities.

Support marketing campaigns focused on brand awareness, engagement, and audience growth.





Review marketing materials to ensure alignment with brand guidelines.

Track basic performance metrics such as reach, engagement, traffic, and audience growth.

Stay updated on branding, social media, and digital marketing trends.

Manage multiple branding and marketing projects while meeting deadlines.

1 3 years of experience in branding, marketing, digital marketing, communications, or a related field.

- Solid understanding of branding, brand positioning, and visual communication.
- Experience with social media platforms and digital content.
- Creative mindset with strong attention to detail.
- Experience coordinating with creative and marketing teams.
- Knowledge of content creation and marketing campaigns.
- Familiarity with Canva, Adobe Creative Suite, or similar tools.
- Basic understanding of digital marketing metrics and audience engagement.
- Good knowledge of MS Office and Google Workspace.
- Experience in a B2B technology, IT services, VAR, SaaS, or technology products environment.

Experience developing brand guidelines, corporate identity, and marketing collateral.

Knowledge of SEO, email marketing, social media marketing, or paid advertising.

Familiarity with WordPress or other CMS platforms.

Experience with Photoshop, Illustrator, Premiere Pro, Figma, or similar creative tools.

Portfolio showcasing branding, creative, or marketing work is a plus.

📌 Strategic Brand & Marketing Specialist (Gudivada)
🏢 Princeton IT Services
📍 Gudivada