Company: Digital Yugam Engagement: Freelance – Monthly Retainer Budget: Project Based

About the Role
We are looking for a creative thinker who understands advertising, storytelling, audience psychology and video content strategy. Responsibilities
- Develop creative concepts and advertising angles for different brands.
- Write engaging scripts for Meta Ads and promotional videos.
- Create multiple hooks and approaches for a single campaign.
- Develop product explainer videos and brand storytelling scripts.
- Structure content with strong hooks, engaging sequences and clear CTAs.
- Provide scene-by-scene directions, visual references and voiceover suggestions.
- Research products, target audiences and competitors.
- Collaborate directly with the founder on creative concepts, brainstorming and script development.
- Work closely with designers and video editors to bring ideas to life. Requirements




- Robust advertising copywriting and scriptwriting skills.
- Understanding of hooks, storytelling and audience retention.
- Ability to think from a marketing and conversion perspective.
- Good research and communication skills.
- Collaborative mindset and openness to feedback.
- Tamil and English proficiency preferred. Engagement & Deliverables
- Monthly freelance retainer.
- Viideo ad outline scripts per month.
- Multiple hook variations and creative angles.
- Explainer and promotional video concepts.
- Regular creative discussions and coordination We are looking for someone who can think creatively, challenge ideas and collaborate closely — not just someone who writes scripts based on instructions.

📌 Freelance Creative Strategist (Coimbatore)
🏢 Digital Yugam
📍 Coimbatore