About the role
AAALAY runs student housing and co-living properties in Pune. We are hiring a Head of Sales to drive revenue, keep occupancy high, sharpen our pricing, and build a strong sales team and pipeline.
What you will own
- Revenue growth and targets: drive top-line revenue growth and make sure the sales team meets or beats its targets.
- Sales strategy and market share: build and run the sales strategy, analyse competitors, and grow our share of the market.
- Lead and pipeline management: own the full pipeline from lead generation to closure, with a steady flow of qualified leads.
- Resident acquisition and retention: bring in current residents and build renewal and repeat-booking programmes.
- Team leadership: recruit, train, motivate and manage the sales team.
- Forecasting and reporting: use data to forecast sales accurately and report performance clearly to leadership.
How success is measured
- Sales revenue and monthly bookings, sales growth rate, target attainment
- Average daily rate (ADR)
and revenue per available bed (RevPAB)
- Market penetration, average length of stay, gross operating profit per available room
- Lead-to-sale conversion rate, pipeline value, sales cycle length, lead response time
- Customer acquisition cost (CAC), retention and churn, customer lifetime value, direct booking share
- Sales team turnover, sales per rep, coaching effectiveness
- Forecast accuracy and revenue by channel
What we are looking for
- 7+ years of experience in sales, including leading a sales team, ideally in co-living, hostels, student housing or hospitality.
- Strong command of occupancy, pricing and revenue metrics.
- A track record of building pipelines and hitting revenue targets.
- Data-driven: comfortable with forecasts, dashboards and channel reports.
- Based in Pune or willing to relocate.
📌 Head of Sales (Pune)
🏢 Aaalay
📍 Pune