About The Chance

A rapid-scaling digital growth partner serving D2C brands and SaaS startups across India, we engineer high-ROI performance campaigns that scale acquisition, retention, and LTV through data-driven experimentation. Our team blends creative, media, and analytics to own the full funnel—from top-of-funnel awareness to bottom-funnel conversion—leveraging performance marketing stacks to deliver predictable, measurable growth for ambitious brands.

Role & Responsibilities
Plan, execute, and optimize paid media campaigns across Meta, Google Ads, TikTok, and programmatic platforms for direct response and brand objectives.
Own campaign KPIs: CAC, ROAS, LTV, CTR, conversion rate—using insights to iterate and reallocate budgets for maximum efficiency.
Build and manage audience segments using pixel, CAPI, and UTM tracking; deploy A/B tests on creatives, landing pages, and offers.
Collaborate with creatives and copywriters to develop high-converting ad assets aligned with funnel stage and audience intent.
Use Google Analytics 4, Looker,



and third-party dashboards to report performance, diagnose drop-offs, and recommend funnel optimizations.
Stay ahead of platform algorithm shifts, emerging channels, and attribution models to maintain competitive edge and campaign scalability.

Skills & Qualifications
Must-Have
Meta Ads Manager
Google Ads
Google Analytics 4
UTM Tracking
Facebook Pixel
Conversion Rate Optimization
ROAS Optimization
A/B Testing
Preferred
TikTok Ads
Looker Studio
Programmatic Advertising

Benefits & Culture Highlights
Work with high-growth brands shaping India’s digital commerce landscape.
Access to premium tools, real-time data, and mentorship from performance marketing veterans.
On-site cooperative culture with weekly campaign retrospectives, skill workshops, and performance-based bonuses.

Skills: a/b testing,looker,analytics,conversion rate,conversion rate optimization,performance marketing,google ads,google analytics,campaigns,google

📌 Performance Marketing Executive From Marketing Agency Mumbai
🏢 MG
📍 Mumbai