Roles and Responsibilities
Own full-funnel growth strategy (TOFU → BOFU)
Design AI-powered experiments to increase lead velocity
Optimize paid channels (Google, Meta, LinkedIn, Twitter/X)
Build dashboards for CAC, LTV, ROAS, and conversion rates
Collaborate with Sales to improve lead quality and close rates
Rapid A/B testing of landing pages, creatives, and offers
• Handling strategic online initiatives
• Leading marketing campaigns from the idea stage through to their execution and implementation
Monitoring and evaluating online media campaigns to keep them fresh and effective
Directing the hiring of marketing and promotions staff and supervising their work
Negotiating advertising contracts.
Working with other department heads and staff to discuss plans and marketing strategies
Collaborating with finance staff to set and stay within budget
Staying current with emerging prospects in the digital marketing world Skills Required
Bachelor's degree in marketing or a related field required
Three or more years of experience in digital marketing and advertising
Well-versed in the use of social media as a marketing tool
Understands website metrics and best practices
Experience with search engine optimisation, lead generation, and email marketing
Able to work with colleagues at all levels to develop & evaluate marketing goals
Good at problem-solving, communication & strong writing skills
An expert storyteller with superior presentation skills
Sound business acumen and negotiation skills.
Be an out-of-the-box thinker and create current avenues for growth
Able to work independently and as a team player
Customer focus and result-oriented approach Why Join Us?
Since we are in the business of growing the results of clients very fast, we value the employees equally and they would get the perks transferred to them as well.
Get Bonus, Incentives & Commission over & above Salary on successfully achieving targets outlined.
Learn better skills & achieve career goals faster. Key
Skills:
Social Media Marketing, Digital Media, Brand Awareness campaigns, content creation strategy, Social media community manager, client servicing, Marketing campaigns, Influencer marketing, Influencer management
📌 Growth Marketing Manager And Ai Mumbai (India)
🏢 DroomMedia
📍 India
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