DescriçãoAmazon Now is seeking a strategic, data-driven Marketing leader to drive customer growth and acquisition at scale. This role sits at the intersection of lifecycle marketing, product marketing, and growth strategy owning the end-to-end marketing strategy that converts visitors into settled, high-frequency shoppers on Amazon Now.You will be responsible for translating a multi-year customer growth plan into executable marketing programs across acquisition, settlement acceleration working cross-functionally with the Media, Analytics, and Creative teams.Key job responsibilities1. Own marketing strategy for accelerating customer acquisition for Amazon Now.2. Define and execute cohort-level marketing programs for Prime & Settled, Non-Prime Settled, Unsettled and NAC segments with distinct messaging, media, and offer constructs.3. Lead GTM and marketing for consumer-facing narratives and activations to drive acquisition & settlement.4. Own the welcome offer roadmap (cashback + other programs to accelerate Now adoption amongst customers. 5. Create compelling strategic input docs (OP1/OP2, 3YF marketing inputs, investment cases)



quantifying marketing contribution.Qualificações Básicas- 6+ years of skilled non-internship marketing experience- 7+ years of developing and managing acquisition marketing or channel programs experience- Experience using data and metrics to drive improvements- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)- Experience building, executing and scaling cross-functional marketing programs- Experience developing and executing campaigns across a multitude of timezones and languagesQualificações Preferíveis- Experience driving direction and alignment with large cross-functional teams and agency partners- Experience designing and executing joint marketing plans with strategic alliance partners with global footprintOur inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.Jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

📌 Senior Marketing Manager, Amazon Now (Bengaluru)
🏢 Amazon
📍 Bengaluru