Job Summary

As the Vice President Entertainment Pricing Planning Supply & Ad Products you will lead the end-to-end monetization strategy and product innovation for JioHotstars Digital Entertainment Ads business. The role will drive revenue growth through strategic pricing supply planning yield optimization programmatic partnerships and the development of scalable advertising solutions.

You will work at the intersection of product technology sales and monetization translating market opportunities and advertiser needs into innovative ad products and commercially impactful solutions.

About the Team

JioHotstar under the JioStar umbrella is Indias leading streaming platform bringing together premium video content live sports and entertainment at scale.

The Entertainment Product & Revenue Strategy (PRS) function plays a critical role in shaping the monetization of entertainment content. The team is responsible for pricing and packaging ad inventory optimizing yield strengthening supply architecture and introducing innovative advertising solutions that drive sustainable revenue growth for JioHotstar and deliver on customers changing objectives.

The function works closely with Product Engineering Ad Operations Business Intelligence and Sales teams to build scalable solutions and strengthen JioHotstars position in the digital advertising ecosystem.

Key Responsibilities

1. Monetization Pricing & Supply Strategy

Lead the pricing planning and monetization strategy for the Digital Entertainment Ads business.

Drive supply planning inventory optimization and yield management to maximize revenue potential.

Develop pricing frameworks packaging strategies and commercial propositions aligned with advertiser needs and business objectives.

Identify opportunities to improve monetization across devices formats audiences and content environments.

2. Ad Product Innovation & Roadmap

Own the roadmap for advertising offerings across devices and platforms ensuring JioHotstars ad solutions remain competitive and future-ready.





Drive the development and launch of innovative ad products formats targeting capabilities and advertising experiences.

Translate market trends advertiser requirements and business opportunities into scalable product initiatives.

Partner with Product and Engineering teams to define priorities manage dependencies and ensure timely execution.

3. Programmatic Monetization & AdTech Partnerships

Drive programmatic monetization strategy including partnerships across DSPs SSPs exchanges and other ecosystem participants.

Identify opportunities to strengthen programmatic yield supply access and private marketplace offerings.

Evaluate and enable new advertising technologies monetization models and ecosystem partnerships.

Ensure alignment between programmatic initiatives commercial objectives and operational capabilities.

4. Cross-Functional Execution

Lead a high-performing team of individual contributors driving ad technology and product initiatives across multiple stakeholder groups.

Collaborate closely with Sales Product Engineering Ad Operations and BI teams to deliver business-critical initiatives.

Coordinate pilots A/B testing feedback loops and phased rollouts to validate solutions before scaling.

Proactively identify risks resolve execution roadblocks and ensure effective stakeholder alignment.

5. Sales Enablement & Commercial Solutions

Partner with Sales teams to develop and commercialize packaged propositions custom solutions and strategic advertising offerings.

Support strategic deals by translating product capabilities into compelling advertiser solutions.

Work with relevant teams to resolve initial technology or implementation challenges and ensure smooth adoption.





Enable Sales teams with clear positioning product understanding and commercial use cases.

6. Leadership & Governance

Provide concise and structured updates to senior leadership on program progress key decisions dependencies and risks.

Establish effective governance mechanisms to track priorities milestones and business outcomes.

Build a culture of ownership innovation collaboration and execution excellence within the team.

Influence senior stakeholders across business product and technology functions to drive outcomes in a complex and evolving environment.

Skills & Attributes for Success

Bachelors or Masters degree in a relevant discipline with 1215 years of experience in digital media AdTech programmatic advertising product strategy monetization pricing or revenue strategy roles or management consulting experience.

Strong people management experience with a track record of building and leading high-performing teams.

Hands-on experience in one or more of the following areas:

Ad product development and innovation

Pricing and packaging

Programmatic monetization

Yield and inventory management

Current advertising formats and experiences

Deep understanding of the digital advertising ecosystem including DSPs SSPs exchanges header bidding private marketplaces and targeting will be preferred.

Experience in digital video advertising connected TV streaming platforms or entertainment monetization will be an advantage.

Experience working with cross-functional teams across Sales Product Engineering Ad Operations and BI.

Strong commercial acumen and the ability to translate product and monetization levers into measurable revenue impact.

Excellent communication stakeholder management and influencing skills.

Structured problem-solving approach strong ownership mindset and the ability to operate effectively in ambiguous environments.

Ability to balance strategic thinking with hands-on execution and operational rigour.

Required Experience:

Exec

📌 Vice President Entertainment Pricing, Planning, Supply and Ad Products, Digital (Mumbai)
🏢 JioStar
📍 Mumbai