Company Name: Credencial Management System India Pvt. Ltd. (CMSIL)

Job Location: HIG-B-89, Sector A, Vidhya Nagar, Hoshangabad Road, Bhopal, Madhya Pradesh – 462026

Employment Type: Full-Time

Experience Required: Minimum 6 Months

Job Summary

CMSIL is looking for a creative, skilled and result-oriented Social Media Executive to manage the company's digital presence, social media platforms, website content and online marketing activities. The candidate should have practical knowledge of graphic designing, social media management, SEO, Google Ads, Meta Ads, blog writing and website optimisation.

The ideal candidate should be capable of independently handling digital marketing activities, improving online visibility, generating organic traffic and strengthening the company's digital brand presence.

Key Responsibilities

1. Social Media Management

- Manage and handle company social media platforms, including LinkedIn, Instagram, Facebook and YouTube.
- Plan, create and schedule regular social media posts.
- Ensure proper posting frequency, content quality and platform-wise optimisation.
- Develop monthly social media content calendars.
- Write engaging captions, descriptions, hashtags and promotional content.
- Monitor engagement, reach, impressions and audience growth.
- Maintain consistent brand identity across all platforms.

2. Graphic Designing & Content Creation

- Design professional and attractive social media posts, banners, promotional creatives and infographics.
- Create marketing creatives for ISO certifications, product certifications and professional training programmes.
- Work with tools such as Canva, Photoshop or other graphic designing software.
- Develop creative content for digital campaigns and promotional activities.
- Assist in creating video content, reels and YouTube thumbnails.

3.



Google Business Profile Management

- Manage and regularly update the company's Google Business Profile.
- Publish regular updates, posts, images and business information.
- Monitor and respond to customer reviews and queries.
- Maintain accurate business details and improve local search visibility.
- Work on improving the company's Google Business Profile ranking.

4. Google Ads & Meta Ads

- Create, manage and optimise Google Ads campaigns.
- Handle Meta Ads campaigns across Facebook and Instagram.
- Conduct keyword research and audience targeting.
- Monitor campaign performance, leads, conversions and advertising costs.
- Prepare performance reports and implement optimisation strategies.
- Work towards improving lead generation and return on advertising investment.

5. SEO & Website Optimisation

- Perform on-page and off-page SEO activities.
- Conduct keyword research and competitor analysis.
- Optimise website pages, meta titles, meta descriptions and headings.
- Work on improving organic keyword rankings on Google.
- Implement internal linking and external linking strategies.
- Optimise website URLs, images, alt tags and content structure.
- Identify SEO issues and coordinate website improvements.
- Monitor website performance through Google Search Console and Google Analytics.
- Work on improving website traffic, indexing and search engine visibility.

6. Blog Writing & Website Content





- Research and write SEO-friendly blogs and articles.
- Develop informative content related to ISO standards, certifications, compliance and professional training.
- Identify relevant keywords and incorporate them naturally into website content.
- Optimise blogs with proper headings, meta descriptions and internal links.
- Update existing website content to improve SEO performance.
- Maintain a regular blog publishing schedule.

Eligibility Criteria

- Bachelor's degree in any stream; candidates with a degree in Marketing, Digital Marketing, Mass Communication or related fields are preferred.
- Minimum 6 months of relevant experience in Social Media Management or Digital Marketing.
- Good command of written and spoken English is mandatory.
- Practical knowledge of Canva or other graphic designing tools.
- Working knowledge of LinkedIn, Instagram, Facebook and YouTube management.
- Knowledge of SEO, keyword research, internal linking and website optimisation.
- Familiarity with Google Ads and Meta Ads.
- Knowledge of Google Business Profile management.
- Good content writing, research and communication skills.
- Ability to manage multiple digital marketing activities independently.

Preferred Skills

- Google Search Console
- Google Analytics (GA4)
- Google Ads
- Meta Ads Manager
- Canva / Adobe Photoshop
- WordPress or website CMS management
- SEO tools such as SEMrush, Ahrefs or similar platforms
- Blog and article writing
- Social media analytics and reporting

Job Details

- Job Type: Full-Time
- Work Location: On-site, Bhopal
- Experience: Minimum 6 Months
- Education: Graduation Required
- Work Mode: Work from Office

Pay: ₹10,000.00 - ₹18,000.00 per month

Advantages:

- Cell phone reimbursement

Work Location: In person

📌 Social Media Executive (Bhopal)
🏢 Credencial management system india private
📍 Bhopal