JOB DESCRIPTIONGraphic Designer – Branding, Digital Marketing & Product Creatives

Company: Bethlix Technologies Pvt. Ltd.
An Entity of Jeffs Group of Companies

Department: Creative & Marketing
Job Location: Bengaluru, Karnataka (On-site)
Employment Type: Full-Time
Experience: 1–3 Years
Qualification: Any Degree (Preference for Design, Visual Communication, Multimedia or related backgrounds)
Salary: 18,000-22,000 , based on experience and skill set.

1. About Bethlix Technologies

Bethlix Technologies Pvt. Ltd. is a technology-driven organization focused on developing innovative digital solutions and providing technology and business services. As part of Jeffs Group of Companies, Bethlix focuses on building scalable products, improving digital experiences and delivering effective solutions across different business sectors.

We are looking for a creative and detail-oriented Graphic Designer who can transform ideas into visually engaging designs and contribute to the organization's branding, marketing and product promotion activities.

2. Job Summary

The Graphic Designer will be responsible for developing creative visual content across digital and corporate platforms. The individual will work closely with the marketing, UI/UX, development and HR teams to create engaging designs that strengthen the company's brand identity and effectively communicate product features, services and organizational initiatives.

The ideal candidate should possess robust creative thinking, proficiency in graphic design tools and the ability to manage multiple design assignments within deadlines.

3. Roles and Responsibilities

A. Graphic Design & Creative Development

- Design engaging posters, banners, brochures, advertisements and promotional materials.
- Develop creative content for social media platforms, including LinkedIn, Instagram and Facebook.
- Create visually appealing graphics for campaigns, events, announcements and organizational activities.
- Convert business requirements and creative briefs into effective visual designs.

B. Product & Digital Marketing Design

- Develop promotional creatives for the organization's digital products, including School ERP,



Sports ERP and other technology solutions.
- Design product feature graphics, infographics and visual presentations.
- Create website banners, landing-page graphics and digital marketing assets.
- Collaborate with the marketing team to develop visuals for product launches, campaigns and customer outreach.

C. Branding & Corporate Communication

- Maintain consistency in the organization's visual identity, colour schemes, typography and brand guidelines.
- Design corporate presentations, company profiles, business proposals and marketing brochures.
- Develop recruitment posters, employee engagement creatives and internal communication materials.
- Ensure consistent branding across Bethlix Technologies and its associated business initiatives.

D. Video Editing & Motion Graphics

- Create short promotional videos, product introduction videos and social media reels.
- Edit video content for digital marketing and promotional campaigns.
- Develop basic animations, motion graphics and other multimedia content.
- Support the creation of engaging visual storytelling content.

E. Team Collaboration & Project Management

- Coordinate with the marketing, UI/UX, development and HR teams to understand design requirements.
- Manage multiple creative assignments and ensure timely delivery.
- Incorporate feedback and implement revisions wherever required.
- Maintain organised records of design assets, editable source files and final deliverables.

4. Required Skills & Technical Competencies

Essential Skills

- Strong knowledge of Adobe Photoshop.
- Proficiency in Adobe Illustrator.
- Good working knowledge of Canva.
- Understanding of typography, colour theory, composition and visual hierarchy.
- Strong creative thinking and attention to detail.




- Ability to develop designs aligned with brand guidelines.

Preferred Skills

- Knowledge of Figma and digital design workflows.
- Basic video editing using Adobe Premiere Pro or CapCut.
- Knowledge of Adobe After Effects and motion graphics.
- Understanding of social media design trends and digital marketing requirements.
- Experience designing product-related promotional materials.

5. Educational Qualification & Experience

- Bachelor's degree or diploma in Graphic Design, Visual Communication, Multimedia, Fine Arts or any relevant discipline.
- 1–3 years of relevant experience in graphic design, digital marketing design or creative content development.
- Freshers with exceptional design portfolios and strong technical skills may also be considered.
- A portfolio showcasing previous creative work is mandatory.

6. Key Competencies

- Creativity and innovation.
- Strong visualisation and conceptualisation abilities.
- Attention to detail and design accuracy.
- Time management and ability to meet deadlines.
- Effective communication and teamwork.
- Adaptability to changing business and creative requirements.
- Ability to handle multiple assignments independently.

7. Key Result Areas (KRAs)

The performance of the Graphic Designer will be evaluated based on:

- Timely completion and delivery of assigned creative projects.
- Quality, originality and effectiveness of visual designs.
- Consistency in maintaining organizational branding.
- Effectiveness of product promotional and marketing creatives.
- Quality of corporate communication and presentation materials.
- Collaboration with internal departments and responsiveness to feedback.
- Organisation and maintenance of design files and creative assets.

8. What We Offer

- Opportunity to work on diverse digital products and technology initiatives.
- Exposure to branding, product marketing and creative development.
- Collaborative and supportive working environment.
- Opportunities for professional learning and skill development.
- Recognition of creative contributions and performance.

Pay: ₹18,000.00 - ₹22,000.00 per month

Work Location: In person

📌 Graphic Designer (BTM Layout)
🏢 Bthlix Technologies
📍 BTM Layout