Organization: Viaana Foundation

Location: Mumbai / Hybrid (or Remote with periodic syncs)

Commitment: Part time / Full-time (Minimum 3–6 months)

Reports To: Founder’s Office

About Viaana Foundation:

Viaana Foundation is a catalytic social impact organization committed to addressing critical development challenges through institutional partnerships, strategic philanthropy, and grassroots-driven models. From expanding community impact initiatives like Project Aangan to collaborating with corporate CSR leaders and non-profit peers, Viaana bridges execution gaps, elevates voices from the ground, and enables scalable, evidence-based change.

Role Overview:

We are looking for a creative, detail-oriented, and socially driven Social Media Intern to manage and elevate Viaana Foundation’s digital presence. In this role, you will help shape our public voice across LinkedIn and Instagram, translating complex development sector themes, grassroots narratives, and strategic partnerships into compelling, high-converting digital storytelling.

You will work closely with the leadership and program strategy team, gaining firsthand exposure to non-profit communications, CSR ecosystems, and institutional advocacy.

Key Responsibilities:

1. Content Ideation & Storytelling

- Develop engaging monthly and weekly content calendars aligned with organizational priorities, program milestones, and sector convenings.
- Translate on-ground field updates, beneficiary narratives, and program interventions (e.g., housing rights, policy gaps, grassroots challenges) into human-first reels, carousels, and stories.
- Draft clear,



professional, and impact-driven copy for LinkedIn posts, thought-leadership pieces, event debriefs, and partner announcements.

2. Design & Media Production

- Design visual assets, carousels, infographics, and quote graphics alongside the social media agency
- Edit short-form video reels and shorts from raw field footage, team dispatches, or workshop recordings with proper captions and transitions.
- Maintain a clean digital repository of photographs, field footage, event collaterals, and design templates.

3. Community Engagement & Social Listening

- Track, schedule, and publish posts across platforms (LinkedIn, Instagram, and emerging channels).
- Actively engage with comments, re-shares, partner mentions, and relevant social impact dialogues to build our digital community.
- Monitor key conversations, sector reports, CSR trends, and policy updates across the Indian development sector to identify timely storytelling angles.

4. Analytics & Reporting

- Track key performance indicators (engagement rate, reach, follower growth, inbound queries).
- Prepare a simple monthly social media performance report with actionable recommendations on what formats work best.

What We Are Looking For





- Educational Background: Ongoing studies or a recent graduate in Mass Media, Communications, Journalism, Digital Marketing, Public Policy, Social Sciences, or related fields.
- Content & Copywriting Skills: Strong command of English written communication with the ability to write clean, evocative, and grammatically sound copy; conversational Hindi/Marathi comprehension is an added bonus for field storytelling.
- Design & Editing Proficiency: Hands-on experience with design tools
- Social Sector Empathy: Genuine curiosity about grassroots development, ethical storytelling, and social justice.
- Organization & Reliability: Ability to manage editorial deadlines independently and communicate updates proactively.

What You Will Gain

- Direct mentorship from social impact and CSR strategy professionals.
- Experience communicating nuanced development sector topics to senior CSR leaders, institutional funders, and community partners.
- Creative ownership over campaigns, series formats, and brand storytelling experiments.
- Certificate of completion and a strong professional letter of recommendation upon successful completion of the tenure.

How to Apply

Send your CV to [email protected]

Benefits:

- Leave encashment
- Paid sick time
- Paid time off

Application Question(s):

- Have you filled in the google form. Applicants who do not fill the form shall not be considered for this role.

Link to form: https://forms.gle/Ch6vDxZy6B9hR4RZ9

Work Location: Hybrid remote in Mumbai, Maharashtra

📌 Social Media Intern (Mumbai)
🏢 Viaana Foundation
📍 Mumbai