Company Description WisGrad is a India-based upskilling platform that connects learners with internationally recognized universities, CPD program providers, and skill development institutes. The organization focuses on making global certifications accessible locally, enabling professionals and students in India to earn credentials that meet international standards. Through strategic partnerships, WisGrad offers a curated portfolio of courses designed to enhance employability and career growth. The team is driven by a mission to put globally recognized upskilling within reach for learners across India.
Role Description The Head of Growth is a full-time, on-site role based in Kochi, responsible for driving user and revenue growth across WisGrad's portfolio of programs. This role involves designing and executing growth marketing strategies, overseeing customer acquisition campaigns, and managing end-to-end funnels from awareness to enrollment. The Head of Growth will collaborate closely with sales and business development teams to optimize conversion, build partnerships, and identify new market opportunities. Day-to-day tasks include analyzing performance data, running experiments and growth hacking initiatives, refining messaging and positioning,



and coordinating with product and marketing teams to enhance the learner journey. The role also includes setting growth targets, monitoring key metrics, and reporting on outcomes to leadership.
Qualifications

- Candidates should possess strong skills in Growth Marketing and Growth Hacking to plan, test, and scale effective growth strategies.
- Candidates should possess skills in Customer Acquisition to design and optimize campaigns that drive qualified leads and enrollments.
- Candidates should possess skills in Sales and Business Development to convert leads, build relationships, and develop strategic partnerships.
- Experience in data-driven decision-making, including analytics, funnel optimization, and A/B testing.
- Proven track record in scaling digital or education-focused products, preferably in edtech or related sectors.
- Robust communication, negotiation, and stakeholder management skills, with the ability to work cross-functionally.
- Bachelor's degree in Business, Marketing, or a related field; advanced degree or relevant certifications are an advantage.
- Ability to thrive in a fast-paced environment and take ownership of ambitious growth targets.

📌 Head of Growth (India)
🏢 wisgrad
📍 India