14 Nov
|
Makinos
|
Ahmedabad
Company Description Makinos is a proudly Indian brand offering a diverse range of nachos, nuts, and namkeen snacks designed for every mood and occasion. As both manufacturer and marketer of Makino products, the company focuses on delivering high-quality, flavorful, and innovative snack options to consumers across India. Recognized as a Shark Tank India (Season 2, Episode 41) brand, Makinos is growing rapidly in the fast-moving consumer goods (FMCG) sector. The company emphasizes strong brand identity, modern marketing, and customer engagement through its online platform at www.makinofoods.in. Role Description The Assistant Brand Manager Marketing role at Makinos is a full-time, in office position based in Ahmedabad. In this role, the individual will support brand strategy and execution across various channels, including digital, retail, and on-ground initiatives. Day-to-day responsibilities include assisting in planning and implementing marketing campaigns, coordinating with creative and sales teams, tracking campaign performance, and ensuring consistent brand messaging. The role also involves conducting market and competitor analysis, managing content and promotional materials, and helping organize events or activations to strengthen brand visibility.
The Assistant Brand Manager Marketing will work closely with senior marketing leadership to contribute to brand growth and consumer engagement.
Key Responsibilities
Areas:
• Candidates should possess skills in brand management, marketing planning, and campaign execution.
• Candidates should possess skills in market research, consumer insights, and competitor analysis & BTL Activation
• Candidates should possess skills in digital marketing, social media management, and content coordination.
• Candidates should possess skills in project coordination, cross-functional collaboration, and stakeholder communication.
• Relevant qualifications such as a Master's degree in Marketing, Business, or a related field are preferred.
• Prior experience in FMCG or food and beverage marketing is an advantage.
• Strong analytical mindset, attention to detail, and ability to work in a fast-paced workplace are beneficial.
• Proficiency in MS Office tools and familiarity with basic marketing analytics or reporting tools is desirable.
Qualifications:
MBA/PGDM in Marketing preferred; degree in Marketing, Mass Communication, or related field.
Experience:
2-5 years of relevant experience, preferably in FMCG, Packaged Foods, Snacks & Beverages, or Consumer Goods
📌 Assistant Brand Manager Marketing (Ahmedabad)
🏢 Makinos
📍 Ahmedabad