Company Description EAX Media is a fractional CMO and analytics-focused marketing partner that turns data into precise action and sustainable growth. Rather than relying on guesswork, the team at EAX Media uses deep analysis and optimization to help clients stand out and compete effectively. The company delivers end-to-end services from brand strategy to digital marketing, focusing on unlocking hidden profit and maximizing ROI. EAX Media supports scalable growth for its clients and aims to position them as leaders in their markets. Role Description The Ads Specialist role at EAX Media is a full-time, on-site position based in Thane. The Ads Specialist will plan, build, and manage paid advertising campaigns across platforms such as Google Ads, Meta Ads, and other relevant networks, aligning each campaign with client objectives and brand strategy. Day-to-day responsibilities include conducting audience and keyword research, setting up ad groups, tracking performance metrics, and optimizing campaigns for conversion, cost efficiency, and ROI. The role also involves collaborating with marketing and creative teams to develop compelling ad copy and creatives, preparing performance reports and insights for clients, and staying current with platform updates, industry trends,



and best practices to continually improve campaign outcomes. Qualifications
• Ability to plan, launch, and optimize paid campaigns on major ad platforms (e.g., Google Ads, Meta Ads, LinkedIn Ads).
• Strong analytical skills for interpreting campaign data, using tracking tools (e.g., Google Analytics), and making data-driven decisions.
• Skill in writing transparent, compelling ad copy and collaborating on creatives that drive clicks and conversions.
• Experience in audience targeting, keyword research, bidding strategies, and budget management.
• Familiarity with A/B testing, conversion rate optimization, and performance reporting.
• Comfort working closely with account managers and marketing strategists in a fast-paced, on-site environment.
• Strong organizational and time-management skills, with attention to detail and the ability to handle multiple campaigns at once.
• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
• Previous experience in a digital agency or performance marketing environment is highly beneficial.

📌 Ads Specialist (Thane)
🏢 EAX Media
📍 Thane