We're Hiring | Digital Marketing Associate Company: HNN Group

Location:
Rohini Sector 15, Delhi

Experience:
Minimum 2 Years Employment Type: Full-Time Preference: Female Only

Salary:
35,000-40,000

About the Role
HNN Group is looking for a skilled and result-oriented Digital Marketing Executive with strong experience in performance marketing, paid advertising and website growth. The candidate will be responsible for planning and executing digital campaigns, improving website traffic, generating quality leads, optimising advertising performance and contributing to the company's online business growth. We are looking for someone who understands marketing beyond content creation and can focus on measurable results, conversions and return on advertising investment.

Key Responsibilities
1. Performance Marketing & Paid Advertising
- Plan, execute and manage paid campaigns on Google Ads and Meta Ads.
- Develop strategies for lead generation, website traffic, conversions and sales.
- Conduct audience research, competitor analysis and keyword research.
- Manage campaign budgets, bidding strategies and audience targeting.
- Monitor CPC, CPM, CTR, CPL, CPA, conversion rates and ROAS.
- Continuously optimise campaigns to improve performance and reduce acquisition costs.
- Conduct A/B testing of ad creatives, copies, audiences and landing pages.
- Track campaign performance and prepare regular reports. 2. Website Management & Growth (High Priority)*
*
- Manage and improve the company's website performance and visibility.
- Work on website traffic growth through paid and organic marketing.
- Optimise website pages, landing pages and product pages for conversions.
- Identify opportunities to improve user experience and conversion rates.
- Work on SEO,



keyword optimisation, meta titles, descriptions and website content.
- Monitor website performance through Google Analytics 4 and Google Search Console.
- Analyse visitor behaviour, traffic sources, bounce rates and conversion journeys.
- Coordinate with website developers for technical improvements and updates.
- Work on website lead generation and conversion optimisation. 3. SEO & Organic Growth
- Develop and implement on-page and off-page SEO strategies.
- Conduct keyword research and competitor analysis.
- Improve organic search rankings and website visibility.
- Identify content opportunities to attract relevant website traffic.
- Track keyword rankings and organic performance. 4. Analytics & Marketing Strategy
- Track and analyse the performance of all digital campaigns.
- Prepare weekly and monthly performance reports.
- Measure marketing ROI and identify growth opportunities.
- Develop strategies based on data, customer behaviour and campaign insights.
- Monitor competitors, market trends and digital advertising opportunities. 5. Social Media & Content Support
- Support social media marketing activities across Instagram, Facebook and LinkedIn.
- Coordinate with the creative team for promotional creatives, reels and campaigns.
- Assist in planning content around product launches and marketing campaigns.




- Stay updated with digital trends and new marketing opportunities. 6. Content Creation & On-Camera Presence
- Be comfortable appearing on camera for promotional reels, product videos and brand campaigns.
- Confidently present products and communicate brand messages through videos.
- Participate in basic video shoots and marketing content creation when required. Required Skills & Qualifications
- Minimum 2 years of hands-on experience in Digital Marketing / Performance Marketing.
- Strong practical knowledge of Google Ads and Youtube ads (must).
- Experience in managing website marketing and generating website traffic.
- Good understanding of SEO and website optimisation.
- Knowledge of Google Analytics 4 and Google Search Console.
- Understanding of conversion tracking, pixels, remarketing and campaign optimisation.
- Robust analytical and problem-solving skills.
- Ability to analyse marketing data and make performance-driven decisions.
- Good communication and coordination skills.
- Creative, proactive and result-oriented approach.
- Camera-friendly and confident in front of the camera. Preferred Tools
- Google Ads
- Youtube Ads
- Google Analytics 4
- Google Search Console
- Google Tag Manager
- Shopify / WordPress
- Canva
- SEO tools (SEMrush, Ahrefs or similar) Job Details
- Position: Digital Marketing Associate
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Experience:
2+ Years
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Location:
Rohini Sector 15, Delhi
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Job Type
Full-Time
- Joining: Immediate joiners preferred
• Application Process: Interested candidates can share their updated resume, portfolio and details of previous advertising campaigns or website projects they have handled. on our Contact Number : 96501 17428

📌 Digital Marketing Associate (New Delhi)
🏢 HNN GROUP
📍 New Delhi