Social Media & Organic Growth – Intern

About the Role
We are looking for a social-media-savvy, content-first marketer who understands that outstanding content should do more than just generate likes – it should drive discovery, engagement, traffic and business growth. As a Social Media & Organic Growth Intern, you will take an active role in managing and scaling our social media channels, including YouTube, Instagram and Facebook. From understanding audience behaviour and identifying content opportunities to building platform-specific growth strategies, your focus will be on driving organic visibility, attracting the right audiences and converting that attention into meaningful business leads.

What You'll Do
• Manage and grow our social media channels across YouTube, Instagram, Facebook and other relevant platforms.
• Plan and execute content calendars, ensuring the right content reaches the right audience at the right time.
• Identify content trends, audience insights and platform-specific opportunities to drive organic growth.
• Develop content ideas, formats and distribution strategies that drive reach, engagement, website traffic and qualified lead generation.
• Build an understanding of the social media-to-lead-generation funnel and identify ways to convert organic audiences into potential customers.
• Experiment with content formats, hooks,



CTAs and audience engagement strategies to improve channel performance and lead conversion.
• Monitor channel performance and track metrics such as reach, engagement, views, organic traffic, leads and lead conversion.
• Work closely with the marketing team to align social media initiatives with broader business and revenue objectives. What We're Looking For
• A degree in Marketing, Mass Communication, Media or a related field (pursuing candidates welcome).
• A strong understanding of social media platforms, especially YouTube, Instagram and Facebook.
• An understanding of content strategy, audience behaviour, platform algorithms and organic growth.
• Someone who understands how social media can become a sustainable source of organic traffic and business leads.
• Basic understanding of social media analytics, performance metrics, CTAs and lead-generation funnels.
• Someone who knows the difference between content that gets views and content that drives meaningful business action.
• A creative thinker who is equally comfortable with content ideation, data and performance analysis.
• Someone who takes ownership, experiments fearlessly and is driven by measurable outcomes. The Kind of Person Who'll Thrive Here: Someone who understands that social media isn't just about posting content – it's about building an audience, driving organic discovery and converting attention into business growth.

📌 Social Media Marketing Intern (Gurugram)
🏢 Hero Education
📍 Gurugram