Sr. Performance Marketing SpecialistTeam Leadership | Google Ads | Meta Ads | ₹20L+ Monthly Budgets Full-Time | Work From Office | Banjara Hills, Hyderabad

ABOUT THE ROLE
Digital Mojo is looking for an experienced Sr. Performance Marketing Specialist to lead performance marketing execution, manage high-budget client accounts, and drive the performance marketing team. This is a hands-on leadership role for someone who can independently develop campaign strategies, manage significant advertising budgets, guide a team of Performance Marketers, handle client discussions, and consistently deliver measurable business results. We are looking for someone who has already taken ownership of campaign performance and team delivery in a digital marketing agency.

KEY RESPONSIBILITIES
Performance Strategy & Campaign Ownership
• Lead Google Ads and Meta Ads strategy across multiple client accounts.
• Oversee and optimize ₹20L+ in monthly advertising spend, with demonstrated experience managing high-budget individual accounts.
• Develop campaign strategies for lead generation, conversion optimization, and business growth.
• Review campaign performance, identify issues, and guide the team in implementing effective solutions.
• Drive improvements in CPL, lead quality, conversion rates, and ROAS. Team Leadership & Performance Management
• Directly manage, mentor, and guide a team of Performance Marketers.
• Allocate accounts and responsibilities, monitor execution, and review campaign performance.
• Conduct regular performance reviews and provide actionable feedback to team members.




• Establish campaign optimization standards and ensure quality and accuracy across accounts.
• Take ownership of team output, campaign delivery, and performance targets. Client & Stakeholder Management
• Lead performance review meetings and discuss campaign strategy with clients.
• Explain performance trends, challenges, optimization decisions, and growth opportunities.
• Handle performance-related escalations and develop corrective action plans.
• Collaborate with Account Managers, creative teams, and senior leadership to achieve client objectives. Analytics & Optimization
• Analyze CPL, CPC, CTR, conversion rates, ROAS, and lead quality.
• Review campaign structures, audience targeting, bidding strategies, and budget allocation.
• Ensure accurate conversion tracking through GA4, Google Tag Manager, Meta Pixel, and related tools.
• Identify opportunities to scale campaigns while maintaining performance efficiency. WHAT WE'RE LOOKING FOR
• 4+ years of relevant performance marketing experience, preferably in a digital marketing agency.
• Digital marketing agency experience is mandatory.
• Strong hands-on expertise in both Google Ads and Meta Ads.




• Proven experience managing ₹20L+ monthly advertising budgets, ideally including individual high-budget client accounts.
• Prior experience directly leading or managing a team of Performance Marketers.
• Experience handling multiple client accounts and taking ownership of campaign outcomes.
• Strong understanding of lead generation, conversion optimization, and performance analytics.
• Ability to diagnose campaign issues independently and guide team members toward solutions.
• Excellent English communication and client-facing skills.
• Solid analytical thinking, decision-making, and problem-solving abilities.
• Experience across Real Estate, Healthcare, B2B, Education, or other lead-generation-focused industries is an advantage.
• Comfortable working from our office in Banjara Hills, Hyderabad. IDEAL CANDIDATEA performance marketing professional who has already led a team, managed high-budget campaigns, handled client strategy discussions, and remained closely involved in campaign execution and optimization. This is not an individual contributor role. We are specifically looking for someone with proven team leadership and hands-on performance marketing experience. JOB DETAILS
• Designation: Sr. Performance Marketing Specialist
•

Experience:
4+ Years
•

Location:
Banjara Hills, Hyderabad
• Work Mode: Work From Office
• Employment Type: Full-Time
•

Benefits:
Health Insurance | Provident Fund | Leave Encashment

📌 Sr. Performance Marketing Specialist (Hyderabad)
🏢 Digital Mojo - Branding and Digital Marketing Agency in Hyderabad
📍 Hyderabad