Job Description
Job Title: SEO Specialist

Experience:
6 to 9 years

Location:
Ahmedabad (In office) Company: Impero IT Services ( https://imperoit.com/ )

Key Responsibilities

* Develop and implement SEO strategies aligned with business objectives and lead-generation goals.
* Conduct keyword research, competitor analysis, and search intent analysis to identify growth opportunities.
* Manage on-page and off-page SEO, including metadata, content optimization, backlink building, guest posting, and link outreach.
* Perform technical SEO audits to improve website indexing, crawlability, mobile usability, and performance.
* Plan and optimize SEO-friendly content for blogs, landing pages, service pages, and B2B audiences.
* Utilize AI tools such as ChatGPT and Gemini for keyword research, content optimization, and SEO analysis.
* Implement GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) strategies to improve visibility across AI-powered search platforms.




* Monitor organic traffic, keyword rankings, backlinks, and conversions using SEMrush, Ahrefs, and Google Search Console.
* Manage Search, Display, Performance Max, YouTube, and remarketing campaigns to maximize campaign performance.
* Optimize ad copies, bidding strategies, budgets, keywords, and audience targeting to improve conversions and ROI.
* Leverage AI-powered advertising tools, Smart Bidding, and campaign automation to enhance advertising performance.
* Collaborate with content, sales, and marketing teams to improve search visibility, optimize marketing campaigns, and generate qualified leads. Pay: ₹40,000.00
- ₹70,000.00 per month Application Question(s):
- Are you located in Ahmedabad, Gujarat?

Experience:
- SEO: 6 years (Required) Work

Location:
In person

📌 Search Engine Optimization Specialist (Makarba)
🏢 Impero IT Services
📍 Makarba