About VMax: VMax Healthtech is on a mission to transform 1 million lives through personalized nutrition, fitness, and holistic wellness solutions. We empower individuals to manage lifestyle-related health conditions and achieve sustainable health transformations through expert guidance and customized wellness plans. Website: www.vmax.fit Position Details:
- Job Title: Social Media & Influencer Marketing Executive
- Job

Location:
Racecourse
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Job Type
On-site, Full-time
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Experience:
6 months to 1 year Role Overview: We are looking for a creative, data-driven, and highly communicative Social Media & Influencer Marketing Executive to elevate our brand’s digital presence. In this role, you will be the pulse of our brand online, analysing rapid-moving social media trends, driving organic lead generation, and building and managing our influencer network. If you have a knack for storytelling, excellent negotiation and communication skills, and love collaborating with creators to boost brand engagement, this role is for you

Key Responsibilities
1. Trend Analysis & Strategy
- Actively monitor, identify, and leverage internet trends, memes, audio tracks, and platform updates (Instagram, YouTube, LinkedIn) to keep our brand relevant. 2. Influencer Sourcing & Outreach
- Identify, vet, and pitch to relevant nano, micro, and macro-influencers whose audience aligns with our target demographics. 3. Influencer Management
- Manage end-to-end creator campaigns, including negotiating terms, sending program details/briefs, tracking content deliverables, and maintaining long-term relationships. 4. Engagement & Lead Generation
- Interact with our audience daily to foster community.
- Run organic social media campaigns specifically designed to capture high-quality leads and inquiries. 5. Content & Copywriting
- Write sharp, persuasive captions and hooks.




- Collaborate with influencers and internal teams to ensure content is on-brand and optimized for maximum reach. 6. Performance Tracking
- Analyse weekly/monthly social media and influencer campaign metrics (ROI, reach, engagement rate, lead conversion) to identify what drives the best results. Required Skills &

Qualifications:
1. Experience
- 6 months to 1 year of professional experience managing brand social media accounts and executing influencer campaigns (agency or in-house). 2. Communication
- Impeccable verbal and written English communication skills.
- Highly articulate for influencer negotiation, outreach emails, and community management. 3. Influencer Savvy
- A solid understanding of the influencer landscape, how to evaluate engagement authenticity (spotting fake followers), and influencer negotiation tactics. 4. Platform Expertise
- Deep understanding of Instagram, YouTube, and LinkedIn algorithms and content formats. 5. Lead Generation Mindset
- Basic understanding of how to structure a social media funnel, moving a user from "viewer" or "follower" to an active lead. 6. Tools
- Familiarity with social media tools (e.g., Buffer, Hootsuite, Canva) and basic knowledge of influencer tracking tools/spreadsheets. Why VMax?
- Purpose-Driven Work: Be part of a team working towards improving health and wellness through personalized nutrition and lifestyle solutions.
- Growth Opportunities: Develop your skills in social media marketing, influencer collaborations, and digital brand building.
- Creative Freedom: Explore new ideas, experiment with social media trends, and create engaging digital content.
- Meaningful Impact: Contribute to spreading awareness about preventive healthcare and healthy living.
- Collaborative Environment: Work with a team focused on creativity, innovation, and achieving shared goals. Pay: ₹250,000.00
- ₹300,000.00 per year Work

Location:
In person

📌 Social Media Marketing Executive (Coimbatore)
🏢 VMax Wellness
📍 Coimbatore