Roles and Responsibilities
- Develop marketing strategies aligned with business objectives, leveraging expertise in brand positioning, brand communication, and marcom.
- Plan and execute comprehensive marketing campaigns across multiple channels (digital, social media, email) to drive customer engagement and conversion.
- Collaborate with cross-functional teams to launch recent products/services by developing go-to-market plans and sales enablement materials.
- Analyze market trends, competitor activity, and customer feedback to inform data-driven decision making.
- Manage budgets effectively to achieve desired ROI targets. Desired Candidate Profile
- 10-13 years of experience in B2C/BPO industry with an MBA/PGDM degree in Marketing.
- Proven track record of success in leading high-performing teams and driving results-oriented initiatives.
- Strong understanding of digital marketing principles, including SEO/SEM best practices.
- Excellent analytical skills with ability to interpret complex data sets and communicate insights effectively.

📌 Marketing Lead (Mumbai)
🏢 Venture Catalysts
📍 Mumbai