We are seeking a highly experienced Performance Marketer with over 10 years of expertise to join our DigiPro Marketing. The ideal candidate will drive data-driven marketing strategies, optimize campaigns for maximum ROI, and lead cross-functional teams to achieve business growth.
Roles and Responsibilities
- Develop and execute performance marketing strategies across multiple digital channels including PPC, social media, and affiliate marketing.
- Analyze campaign performance data to optimize spend and improve conversion rates.
- Lead and mentor a team of digital marketing professionals to achieve departmental goals.
- Collaborate with product, sales, and analytics teams to align marketing efforts with business objectives.
- Manage budgets and allocate resources efficiently to maximize ROI.
- Stay updated with the latest trends and technologies in digital marketing and performance advertising.
- Implement A/B testing and conversion rate optimization techniques.
- Prepare detailed reports and presentations for senior management.
- Ensure compliance with data privacy regulations and industry best practices.
- Drive innovation by exploring new marketing channels and tools.
Qualifications
- Bachelor s degree in Marketing, Business, or related field; MBA preferred.
- 10+ years of proven experience in performance marketing roles.
- Robust analytical skills with proficiency in marketing analytics tools.
- Expertise in Google Ads, Facebook Ads Manager, and other digital advertising platforms.
- Experience managing large marketing budgets and teams.
- Excellent communication and leadership abilities.
- Knowledge of SEO, SEM, and content marketing is a plus.
- Ability to work in a fast-paced, dynamic environment.
- Certifications in digital marketing or analytics are advantageous.
- Strong problem-solving and strategic thinking skills.
Required Skills
Digital Marketing Trends and Technologies Performance Marketing Strategy Development A/B Testing and Experimentation Google Ads and Facebook Ads Expertise Data Analysis and Marketing Analytics Pay-Per-Click (PPC) Campaign Management Budget Management and Resource Allocation Team Leadership and Mentoring Conversion Rate Optimization (CRO) Social Media Advertising Platforms
This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
📌 Performance Marketer (Bengaluru)
🏢 Insure Pro 20
📍 Bengaluru
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