14 Nov
|
Cbayexpress Technologies
|
Noida
14 Nov
Cbayexpress Technologies
Noida
About Us
Herbishh is a fast-growing Canadian haircare brand selling across Amazon, Shopify, Walmart, and 22+ countries worldwide. Were looking for a hands-on D2C growth manager to own and scale our Shopify store and direct-to-consumer business someone who treats revenue as the only metric that matters.
What You’ll Own
- Shopify store management — product listings, collections, pricing, promotions, discount codes, upsells, and order processing workflows
- Paid media — Meta Ads and Google Ads campaigns focused on ROAS and customer acquisition cost, not just impressions
- Email marketing — Klaviyo flows (abandoned cart, welcome series, post-purchase, win-back), campaigns, segmentation, and A/B testing
- Conversion rate optimization — landing pages, product pages, checkout flow, and bundle/upsell strategy
- Influencer and UGC coordination — briefing creators, reviewing content, managing gifting and paid partnerships
- Performance reporting — weekly dashboard covering revenue, ROAS, CAC, email open/click rates, and conversion rate
- AEO and content strategy — optimizing for AI-driven search (ChatGPT, Perplexity, Google SGE), not just traditional SEO
What You Must Have
- 5+ years managing a Shopify store end-to-end (not just building it — running it)
- Proven Meta Ads and Google Ads experience with real ROAS numbers to show
- Klaviyo or similar email platform — flows, automation, segmentation
- Experience with a consumer product brand (beauty, haircare, wellness, or FMCG preferred)
- Ability to work independently, hit KPIs, and report results without being chased
- Comfortable with Hubstaff or similar time/output tracking
What We Don’t Need
- Someone whose main skill is ranking blog posts on Google
- Agency generalists who’ve “managed” 10 clients without owning results on any
- Candidates who list every tool on their resume but can’t show revenue impact
Compensation
- Competitive based on experience
- Output-based performance incentives
- Full time, remote
📌 C E-commerce Growth Manager (Noida)
🏢 Cbayexpress Technologies
📍 Noida