14 Nov
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INOX SUBMERSIBLES (I) PRIVATE
|
Nala Sopara
14 Nov
INOX SUBMERSIBLES (I) PRIVATE
Nala Sopara
Digital marketing and lead generation
- Plan and run campaigns on Google Ads, LinkedIn, Facebook/Instagram and YouTube to reach dealers, distributors, EPC contractors and OEM buyers.
- Manage and improve our websites (inoxpumps.co.in) for SEO, speed and lead conversion.
- Run email outreach and prospecting through tools like Apollo.io, and use WhatsApp Business for marketing campaigns.
- Manage our presence on B2B portals such as IndiaMART, TradeIndia and Alibaba, and handle the enquiries that come from them.
- Support export marketing in target countries, including content in other languages (French and Arabic) where needed.
AI-powered content and automation
- Use AI tools (ChatGPT, Claude, Gemini, Canva AI, Midjourney or similar) to create product content, brochures, blogs, social posts and ad copy.
- Produce AI-assisted product videos, explainer animations and short-form reels for YouTube and social media.
- Set up marketing automation, AI chatbots for website and WhatsApp enquiries, and CRM workflows.
- Use AI for keyword research, competitor analysis and market research for new export countries.
Analytics and reporting
- Track campaign performance with Google Analytics, Search Console and ad dashboards.
- Prepare monthly reports on leads, cost per lead, website traffic and ROI.
- Keep testing recent AI tools and suggest the ones that would help the business.
Brand and trade support
- Keep our brand consistent across all channels, including the Inox and Novanox brands.
- Prepare digital material for trade shows and exhibitions, such as catalogues, presentations and product videos.
Requirements
- Graduate in Marketing, Mass Media, IT or a related field. An MBA or digital marketing certification is a plus.
- Hands-on experience with SEO, SEM, social media marketing and email marketing.
- Practical, demonstrable use of generative AI tools for content, design, video and automation (please share a portfolio).
- Working knowledge of WordPress or other website CMS, Canva or Adobe tools, and Google Analytics.
- Good written and spoken English. Hindi or Marathi is an advantage, and French or Arabic is a bonus.
- Self-driven, data-minded, and able to work independently in a manufacturing setup.
Preferred
- Experience marketing industrial products (pumps, motors, valves, engineering goods).
- Experience with export or international B2B lead generation.
- Basic understanding of technical specifications so you can write accurate product content.
What We Offer
- Competitive salary based on experience, plus performance incentives
- The chance to build the digital presence of a growing export-oriented manufacturer
- Exposure to international markets and trade exhibitions
- A free hand to try out the latest AI marketing tools
📌 Digital Marketing Intern (Nala Sopara)
🏢 INOX SUBMERSIBLES (I) PRIVATE
📍 Nala Sopara