Company Description LET’S BUILD BRANDS is a media and advertising consulting company that delivers tailored marketing and media strategies to help clients effectively connect with their target audiences and expand their customer reach. The team combines creative thinkers and experienced media and marketing professionals who focus on building strong, long-term client relationships. LET’S BUILD BRANDS specializes in cost-effective, 360-degree marketing solutions under one roof, supporting new and emerging businesses with a consultative approach.

Services include outdoor media planning and execution, digital and influencer marketing, go-to-market strategies, current product launch consultation, marketing strategy design, and brand positioning.

Role Description The Sr.

Performance Marketing

Specialist is a full-time, on-site role based in Hauz Khas, responsible for driving measurable growth across digital and offline marketing campaigns. This role involves planning and executing performance marketing initiatives, optimizing campaigns across channels, and closely tracking KPIs such as ROI, conversion rates, and customer acquisition costs. The specialist will collaborate with internal teams to build data-driven strategies, manage ad budgets, run A/B tests, and refine targeting and creatives for maximum impact.

Day-to-day tasks include conducting market and audience analysis, preparing performance reports and insights for clients,



and recommending improvements that align with each client’s objectives and brand positioning.

Qualifications

- Candidates should possess strong Communication and Customer Service skills to collaborate with clients and internal stakeholders and present complex performance data clearly.
- Candidates should possess Market Research and Marketing Strategy skills to analyze audience behavior, competition, and channels, and translate findings into effective performance campaigns.
- Candidates should possess Sales and Marketing Strategy skills to align performance marketing efforts with revenue goals and support lead generation and conversion initiatives.
- Experience with digital marketing platforms (e.g., Google Ads, Meta Ads Manager), analytics tools (e.g., Google Analytics), and campaign optimization techniques.
- Proven track record in performance marketing, preferably in an agency or consulting environment, with the ability to manage multiple client accounts.
- Strong analytical and problem-solving abilities, with comfort working with data, metrics, and dashboards.
- Ability to work on-site in Hauz Khas, handle a fast-paced environment, and manage priorities independently.
- Bachelor’s degree in Marketing, Business, Communications, or a related field; advanced certifications in digital or performance marketing are an advantage.

📌 Sr. Performance Marketing Specialist (Delhi)
🏢 Let's Build Brands
📍 Delhi