Location: Rajkot, Gujarat | In office

Experience: 3–4 Years | Full-Time

Key Responsibilties:

- Integrated Marketing: Plan and execute brand campaigns, product launches, seasonal promotions and brand-building initiatives.
- Trade Marketing: Drive retail visibility, POSM execution, merchandising, trade schemes, retailer engagement and distributor activation programmes.
- Consumer Marketing: Plan consumer engagement campaigns, product sampling, on-ground activations, roadshows and experiential marketing initiatives.
- Digital & Social Media: Manage social media platforms, content calendars, paid campaigns and digital brand communication.
- Influencer Marketing: Identify and manage influencers, regional creators and brand collaborations.
- Brand Communication: Coordinate creative campaigns, video production, product shoots and marketing collaterals.
- E-commerce & Quick Commerce: Drive online brand visibility, platform promotions and digital sales initiatives.
- Agency Management: Coordinate with creative,



digital and activation agencies to ensure timely execution and quality deliverables.
- Market Activation: Conduct market visits, understand consumer and retailer insights, monitor competitor activities and identify growth opportunities.
- Performance Analytics: Track campaign KPIs, marketing spends and ROI, and recommend improvements.

What we are looking for :

- Master's degree in Marketing, Business or a related field.
- 3–4 years of experience in marketing, preferably in FMCG, beverages or consumer goods.
- Good understanding of trade marketing, consumer marketing, brand activation and digital marketing.
- Strong communication, coordination, creative and analytical skills.
- Hands-on experience in campaign execution and agency management.
- Willingness to travel for marketing activities and market visits.

FMCG / Food & Beverage industry experience preferred.

📌 Sr. Executive - Integrated Marketing (Rajkot)
🏢 Davat Beverages
📍 Rajkot