Key Job Responsibilities:

- Develop and execute digital marketing strategies for courses, admissions, events, and institute branding.
- Perform On-Page, Off-Page, and Technical SEO, keyword research, competitor analysis, and backlink activities.
- Create and optimize website content, blogs, landing pages, course pages, and promotional content.
- Manage WordPress website updates and perform basic website optimization.
- Monitor GA4 and Google Search Console to track website traffic, keyword rankings, leads, conversions, and overall performance.
- Support lead generation and coordinate with the Admissions and Creative teams to improve enquiry conversion.
- Manage online reviews and brand reputation across relevant platforms.
- Promote campus events, workshops, exhibitions, student achievements, testimonials, and placement activities through digital marketing channels.
- Use AI and digital marketing tools to improve content creation, research, reporting, and productivity.
- Prepare weekly/monthly performance reports and provide recommendations based on data and campaign results.

Key Technical Skills:

- Strong understanding of SEO, SEM, digital advertising, and online marketing.




- Hands-on knowledge, GA4, and Google Search Console.
- Working knowledge of WordPress CMS; basic HTML/CSS is an advantage.
- Good communication, content writing, analytical, creative, and problem-solving skills.
- Ability to work independently and coordinate effectively with different teams.
- Knowledge of lead generation, website optimization, and digital performance tracking.

Preferred Tools:

- Google Ads
- Meta Ads Manager
- GA4
- Google Search Console
- Google Tag Manager
- WordPress
- Elementor
- Canva
- SEO tools
- AI-powered marketing tools

Key Focus: Digital Visibility Website Traffic Qualified Student Leads Admissions Brand Growth

Preferred candidate profile : Any Graduate with 2-3 years experience in SEO. Social Media ,Photo & Videography exposure. Making daily Reels in social media- Instagram,Face Book. Promoting VOGUE brand. Education/Edutech Industry candidates preferable. Positive Analytical Skils, Creative Thinking, Hard Working, Team Work, Taking Ownership, Self Confident, Positive Attitude.

📌 SEO Analyst (Bengaluru)
🏢 Vogue Institute of Art u0026 Design
📍 Bengaluru