Job highlights

- Engineering background (Electrical / Power/Energy) preferred

- Experience: 5-8 years in power trading,energy marketing,or regulatory affairs. .

The Marketing Specialist will be responsible for driving business growth in the power trading sector , with a robust focus on market development, client engagement, and regulatory compliance . This role requires a blend of commercial acumen, technical understanding of power markets, and the ability to navigate complex regulatory frameworks governing electricity trading and renewable energy integration.

Key Responsibilities

Market Development & Strategy

- Identify new business opportunities in Captive Power/Power trading, including renewable energy certificates, open access, and bilateral contracts.

- Develop and execute marketing strategies to expand client base among industrial, commercial, and utility customers.

- Conduct competitor analysis and market intelligence to position offerings effectively.

Client Engagement & Business Growth

- Build and maintain strong relationships with key stakeholders including DISCOMs, industrial consumers, and trading partners.

- Prepare techno-commercial proposals, presentations, and marketing collateral tailored to client needs.

- Negotiate commercial terms and contracts aligned with regulatory requirements.

Regulatory Understanding & Compliance

- Monitor and interpret policies, regulations, and guidelines issued by CERC, SERCs, POSOCO, and other relevant authorities.

- Ensure compliance with trading licenses, open access procedures, scheduling,



and settlement mechanisms.

- Advocate for regulatory reforms and represent the company in industry forums, consultations, and hearings.

Operational Support :

- Collaborate with trading desk and operations team to align marketing strategies with real-time market conditions.

- Support risk management and pricing strategies by integrating regulatory insights into commercial decisions.

- Track performance metrics and prepare periodic reports for management review.

Qualifications &

Skills :

- Education: MBA/PGDM in Marketing, Energy Management, or related field. Engineering background (Electrical/Power/Energy) preferred.

- Experience: 5-8 years in power trading, energy marketing, or regulatory affairs.

Skills:

- Strong knowledge of Indian power market mechanisms (DAM, TAM, RTM, REC, Green Term Ahead Market).

- Familiarity with CERC/SERC regulations, open access frameworks, and renewable energy policies.

- Excellent communication, negotiation, and stakeholder management skills.

- Analytical mind-set with ability to interpret regulatory changes and assess business impact.

- Proficiency in MS Office, data analysis tools, and presentation software.

Desired Attributes :

- Strategic thinker with ability to balance commercial objectives and regulatory compliance.

- Proactive, resourceful, and solution-oriented professional.

- Strong networking skills and ability to represent the company in external forums.

- Passion for renewable energy and sustainable business growth

📌 Senior Manager (Gurugram)
🏢 LR Energy
📍 Gurugram