– Senior Designer

Company: Kisah Apparels Pvt. Ltd.

Position: Senior Designer – Men's Ethnic & Occasion Wear

Department: Design & Product Development

Location: Metropolitan, Kolkata, West Bengal

Experience: 5–8 Years

Employment Type: Full-time

Reporting To: Design Head

About Kisah

Kisah is a contemporary men's ethnic and occasion-wear brand focused on redefining Indian traditional fashion for the Next-Gen and Gen-Z consumer. With a strong digital-first foundation and an expanding omnichannel presence, Kisah combines traditional craftsmanship with up-to-date aesthetics to create affordable premium couture.

The brand offers a diverse range of men's ethnic and occasion wear through its D2C platform, offline retail stores and leading marketplaces.

We are looking for a highly creative, trend-conscious and commercially driven Senior Designer who can contribute to the brand's design vision, lead collection development and create differentiated products aligned with evolving consumer preferences.

Role Overview The Senior Designer will be responsible for conceptualising, designing and developing men's ethnic and occasion-wear collections. The role requires a strong understanding of Indian ethnic aesthetics, contemporary fashion trends, garment construction, fabrics, surface development, prints, embroideries and commercial product development.

The ideal candidate should be capable of translating design concepts and market insights into commercially viable collections while maintaining the brand's design identity, quality standards and product positioning.

Key Responsibilities

1. Design Conceptualisation & Collection Development

- Develop innovative and trend-led designs for men's ethnic and occasion-wear collections.
- Conceptualise seasonal collections, festive edits, wedding collections and special occasion ranges.
- Create contemporary interpretations of traditional Indian silhouettes and craftsmanship.
- Develop designs across categories such as Kurtas, Kurta Sets, Sherwanis, Indo-Western Wear, Nehru Jackets, Bandhgalas and festive ensembles.
- Build seasonal design stories, mood boards, colour palettes, inspiration boards and collection themes.
- Ensure design consistency while introducing fresh ideas and differentiated styles.

2. Trend Research & Fashion Forecasting

- Conduct regular research on domestic and international fashion trends.
- Identify emerging trends in colours, fabrics, prints, patterns, embroideries, silhouettes and styling.
- Study competitor collections, consumer preferences and market movements.
- Translate runway trends, fashion forecasts and cultural influences into commercially relevant products.
- Develop design directions aligned with Gen-Z and Next-Gen consumer preferences.
- Keep track of evolving wedding, festive and occasion-wear trends.

3. Fabric, Surface & Print Development





- Identify suitable fabrics, textures, trims and materials for different product categories.
- Develop innovative prints, embroidery concepts, motifs, textures and surface embellishments.
- Work on fabric swatches, colour combinations, placement prints and artwork development.
- Coordinate with vendors and manufacturers for fabric sourcing and design execution.
- Ensure the right balance between aesthetics, comfort, quality and cost.

4. Technical Design & Product Development

- Prepare detailed design sheets, technical specifications and garment construction details.
- Develop technical drawings, flats, artwork placements and measurement specifications.
- Coordinate prototype development, sampling and garment fit sessions.
- Review samples and provide necessary corrections to achieve the intended design outcome.
- Ensure design accuracy from concept stage through final production.
- Maintain design documentation, sample records and seasonal collection archives.

5. Commercial & Business Orientation

- Understand product costing, target price points and commercial feasibility.
- Develop collections that meet the brand's target consumer profile and pricing strategy.
- Collaborate with merchandising and sourcing teams to optimise fabric utilisation and product costs.
- Monitor market performance and incorporate feedback into future collections.
- Identify opportunities for product differentiation and category expansion.

6. Cross-Functional Collaboration

- Work closely with merchandising, sourcing, production, quality and marketing teams.
- Coordinate with external vendors, embroidery units, printing partners and manufacturers.
- Ensure timely development and execution of seasonal collections.
- Collaborate with the marketing team for collection launches, campaign themes and product storytelling.
- Support product presentation and styling requirements whenever necessary.

7. Team Management & Ownership

- Guide and mentor junior designers and design team members.
- Take ownership of assigned categories and seasonal design calendars.
- Manage multiple design projects and ensure timely delivery.
- Maintain design quality, consistency and execution standards.
- Demonstrate initiative, problem-solving ability and ownership throughout the design lifecycle.

Required Qualifications & Experience

- Bachelor's degree or diploma in Fashion Design, Apparel Design or Textile Design.




- 5–8 years of relevant experience in fashion and apparel designing.
- Strong preference for candidates from men's ethnic wear, wedding wear, festive wear or occasion-wear brands.
- Demonstrated experience in collection development and product lifecycle management.
- Strong understanding of Indian textiles, fabrics, embroidery, prints and garment construction.
- Experience working with vendors, sampling units and production teams.
- A strong and relevant design portfolio showcasing original work and developed collections.

Technical Skills

- Proficiency in Adobe Illustrator and Adobe Photoshop.
- Working knowledge of CorelDRAW and other relevant design tools.
- Strong skills in technical flats, design detailing and artwork development.
- Knowledge of garment construction, pattern understanding, fabric behaviour and fit.
- Ability to prepare mood boards, colour boards, technical sheets and design presentations.
- Understanding of sampling, costing and production processes.

Key Competencies

- Creative thinking and strong design sensibility.
- Excellent colour, fabric and silhouette understanding.
- Strong fashion trend analysis and forecasting capabilities.
- Commercial awareness and consumer-centric thinking.
- Strong planning, coordination and execution skills.
- Attention to detail and quality orientation.
- Effective communication and stakeholder management.
- Ability to work in a fast-paced and evolving fashion retail environment.

Preferred Industry Background Candidates from the following segments will be preferred:

- Men's ethnic and occasion-wear brands.
- Wedding and festive-wear fashion brands.
- Premium Indian designer labels.
- Contemporary ethnic and Indo-Western fashion brands.
- Organised apparel retail and fashion businesses.

Key Performance Indicators (KPIs) Performance will be evaluated on:

1. Timely development and delivery of seasonal collections.
2. Design originality, creativity and alignment with brand identity.
3. Sampling accuracy and reduction in design-related corrections.
4. Commercial viability and product cost adherence.
5. Trend relevance and consumer acceptance of collections.
6. Effective coordination with merchandising, sourcing and production teams.
7. Overall contribution to category growth and product differentiation.

Ideal Candidate Profile The ideal candidate is someone who combines creative excellence with strong commercial understanding. They should have hands-on experience in designing men's ethnic and occasion wear, an eye for emerging fashion trends and the ability to take a design from initial concept to final production. We are looking for an individual who can bring fresh design perspectives, understand the evolving preferences of the modern Indian consumer and contribute to building Kisah as a distinctive contemporary men's ethnic-wear brand.

📌 Senior Designer (Kolkata)
🏢 Kisah
📍 Kolkata