Job highlights

- Proven experience managing Google Ads and Meta Ads campaigns with strong performance marketing skills

- Plan and manage paid campaigns, optimize budgets, analyze data using GA4, conduct A/B testing, and improve marketing ROI

Role & responsibilities

- Plan and manage paid campaigns across Google Ads, Meta Ads, SEM, and display platforms.

- Manage advertising budgets and optimize spending to achieve business goals.

- Monitor campaign performance and improve conversions, ROI, ROAS, and CPA.

- Analyze campaign data using GA4 and advertising dashboards.

- Prepare performance reports covering KPIs, marketing ROI, and budget utilization.

- Conduct A/B testing for ad creatives, audiences, and landing pages.

- Identify high-performing campaigns and scale them efficiently.

- Drive measurable improvements in overall marketing performance and profitability.

Preferred candidate profile

- Solid communication and interpersonal skills.

- Good hands-on experience in performance marketing.

- Proven experience managing Google Ads and Meta Ads campaigns.

📌 Performance Marketing Manager (Gurugram)
🏢 Espangle Consulting
📍 Gurugram