- MBA in Marketing with 7-12 years hospital marketing experience and strong medical network
- Execute marketing plans to increase patient footfall, manage corporate tie-ups, coordinate digital and promotional activities, and track market trends
- Budget up to 12 LPA
Job Title: Hospital Marketing Manager/Sr. Manager
Location: Hapur
Experience: 7 to 12 Yrs
Budget: Upto 12 LPA
Education - MBA in Marketing
: We are looking for a highly experienced marketing professional from the Hospital / Healthcare background.
Key Responsibilities:
Execute marketing plans to increase OPD, IPD, and overall footfall through BTL activities, health camps, and outreach programs.
Develop and maintain solid relationships with doctors, clinics, TPAs, and referral partners for patient referrals.
Handle corporate tie-ups, TPA empanelment follow-ups, and ensure smooth coordination for business generation.
Coordinate with digital team for social media, Google presence, and ATL/BTL activities. Ensure brand visibility in catchment areas.
Plan and execute CMEs, doctor engagement meets, health awareness camps, and RWA activities in nearby areas.
Track competitor activities, market trends, and daily reporting of activities and conversions.
Coordinate with Operations, Doctors, and Front Office teams for promotional activities and smooth patient experience.
Required Candidate Profile:
Must have worked with a reputed Hospital / Multi-Speciality Hospital.
Strong network in medical fraternity & local market.
Excellent communication, leadership and team management skills.