Company Description ImaginXP is a leading Higher-Ed organization in India offering future-skills degree, certification, and executive courses across Design, Technology, and Business streams. The company partners with 30+ universities and reputed institutes such as IIT, BIMTECH, IMT, and IRM to deliver programs in both online and offline modes. Established in 2013, ImaginXP focuses on reducing unemployability in India through industry-led curricula that emphasize practical learning and real-time application.

Learners benefit from strong placement assistance and access to the “My Coach” e-learning app, which supports tens of thousands of students and over a thousand faculty and mentors. ImaginXP aims to be a unique, nation-building organization by delivering future-skills education and enabling learners to contribute to India’s growth.

Role Description The BBA Digital Marketing Expert at CollegeDekho for ImaginXP is a part-time, on-site role based in Chandigarh, focused on supporting and mentoring BBA students in digital marketing. In this role, the expert will deliver engaging sessions on core digital marketing concepts, tools, and strategies, including social media marketing, SEO, SEM, content marketing, and analytics. The role includes designing and updating course content, creating practical assignments and projects, and guiding students on real-world campaign implementation.

The expert will collaborate with academic coordinators to ensure curriculum relevance, participate in student evaluations,



and provide feedback to help learners become industry-ready. Regular interaction with students, classroom facilitation, and participation in academic events and workshops are key day-to-day responsibilities.

Qualifications

- Candidates should possess strong digital marketing skills, including experience with SEO, SEM, social media marketing, content marketing, and analytics tools.
- Candidates should possess applied marketing and business skills, such as campaign planning, branding, lead generation, and performance measurement in B2C or education domains.
- Candidates should possess training and mentoring capabilities, including curriculum delivery, classroom facilitation, student guidance, and assessment of learning outcomes.
- Candidates should possess excellent communication and presentation skills, with the ability to explain complex concepts clearly and engage diverse groups of learners.
- Candidates should possess solid organizational and time-management skills, including the ability to plan sessions, meet academic timelines, and coordinate with internal stakeholders.
- Preferred qualifications include a bachelor’s or master’s degree in Marketing, Business Administration, Digital Marketing, or a related field, along with prior teaching or ed-tech experience.
- Familiarity with current industry practices, marketing automation platforms, and emerging trends in digital marketing and higher education will be considered an advantage.

📌 { "jobTitle": "BBA Digital Marketing Expert", "locationName": "Jaipur", "jobType": "PART_TIME", "workplaceType": "ONSITE", "companyName": "CollegeDekho" } (Chandigarh)
🏢 ImaginXP
📍 Chandigarh