Job title: Growth & Marketing Lead – Consumer Healthcare
Location: Tamil Nadu | Full-time
Experience: 5–8 years
Salary: ₹7.0-10.0 lakh per annum, depending on experience
About Graciss
Graciss is a menstrual-care brand and manufacturer expanding across retail, distribution, e-commerce, OEM and institutional channels. We’re looking for a hands-on marketing leader who can build demand and connect marketing activity to revenue.
Role overview
Own the marketing plan across channels, lead a small team and work closely with sales to grow customer acquisition, retailer sell-through and repeat purchases.
Responsibilities
- Build quarterly marketing plans and budgets linked to sales targets.
- Coordinate campaigns across retail, distributors, marketplaces, website, social media and WhatsApp.
- Work with sales teams to generate and convert leads.
- Track campaign results, channel revenue,
customer acquisition cost and repeat purchase.
- Develop promotions and product launches with sales, operations and product teams.
- Manage agencies and freelancers where specialist support is needed.
- Share a weekly performance dashboard with leadership.
Requirements
- 5–8 years in marketing or growth roles, preferably in FMCG, consumer healthcare, personal care or e-commerce.
- Experience managing campaigns across digital and offline channels.
- Strong understanding of sales funnels, budgets and performance reporting.
- Comfortable working in a growing business with hands-on execution.
- Explicit communication and team coordination skills.
- MBA or relevant marketing qualification preferred, not essential.
📌 Growth & Marketing Lead (Tamil Nadu)
🏢 Graciss Menstrual Care - Sharas Group
📍 Tamil Nadu
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