Job highlights

- Drive timely execution of brand initiatives,ensuring quality deliverables and achievement of campaign objectives. . What are we looking for. 3-4 years of experience in Brand Management,Brand Marketing or Integrated Marketing
- Experience in managing brand activations,events or integrated marketing initiatives will be an added advantage
- Being known is good

Being known is good. Being remembered is better. Being loved is everything. At WedMeGood, were building a brand that is part of one of lifes biggest celebrations. We help millions of couples discover trusted wedding vendors, find inspiration and plan their special day with confidence.

As we continue to grow, were looking for someone who can strengthen our brand presence, create meaningful consumer connections and make WedMeGood more distinctive and memorable.

We want a creative and strategic thinker who understands consumers, has a strong sense of storytelling and can translate ideas into action. Someone who takes ownership, gets hands-on and drives things from concept to execution.

What will you be doing

1. Brand Strategy & Positioning Strengthen WedMeGoods brand positioning, identity and communication.

Build a consistent brand voice that resonates with couples and their families.

Identify opportunities to differentiate WedMeGood in the wedding ecosystem.

Take ownership of translating brand strategy into actionable initiatives.

2. Campaigns & Collaborations Conceptualise and execute integrated brand campaigns across digital and offline channels.

Develop campaigns around wedding seasons, cultural moments and consumer trends.

Drive brand partnerships, influencer collaborations and consumer activations.

Own campaigns end-to-end, from ideation and planning to execution and impact measurement.

3.



Brand IPs & On-ground Experiences Conceptualise, develop and own distinctive brand IPs that strengthen WedMeGoods identity and consumer connect.

Take complete ownership of on-ground events, brand activations and experiential marketing initiatives.

Build creative brand properties and experiences that create engagement and lasting recall.

Drive end-to-end execution, including planning, coordination, budgets, partnerships and on-ground delivery.

4. Content & Storytelling Develop compelling brand narratives and creative communication.

Work closely with creative, content and social media teams to bring ideas to life.

Explore innovative formats and platforms to strengthen consumer engagement.

Be proactive in identifying opportunities to create relevant and engaging brand conversations.

5. Consumer & Market Insights Understand consumer behaviour, preferences and emerging trends.

Track competitor activities and identify opportunities for brand growth.

Measure brand awareness, recall, sentiment and campaign effectiveness.

Translate insights into actionable ideas and measurable initiatives.

6. Execution & Stakeholder Management Collaborate with Product, Growth, Content, Sales and Business teams.

Manage external agencies, partners, campaign budgets and timelines.

Drive timely execution of brand initiatives,



ensuring quality deliverables and achievement of campaign objectives.

What are we looking for 3-4 years of experience in Brand Management, Brand Marketing or Integrated Marketing.

MBA/PGDM in Marketing from a reputed B-school.

Experience in conceptualising and executing brand campaigns, with clear ownership of outcomes.

Experience in managing brand activations, events or integrated marketing initiatives will be an added advantage.

Strong creative thinking, storytelling and communication skills.

A good understanding of consumer behaviour, digital marketing and brand-building principles.

Ability to combine creative ideas with data-driven decision-making.

An entrepreneurial mindset with the ambition, initiative and resourcefulness to identify opportunities and turn them into action.

A hands-on, goal-oriented professional who is comfortable working independently, navigating challenges and delivering results.

What does success look like

Building stronger brand awareness, recall and preference for WedMeGood.

Creating differentiated campaigns that resonate with our target audience.

Developing and successfully executing distinctive brand IPs and on-ground experiences.

Strengthening our brand identity and consumer connect.

Translating creative ideas into measurable brand and business impact.

One last thing: We arent looking for someone who just knows how to sell a brand. Were looking for someone who knows how to make people fall in love with one.

If that sounds like you, lets talk!

This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Brand Manager (Gurugram)
🏢 WedMeGood
📍 Gurugram