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Job Title: Senior Finance Analyst (FP&A;)

About the Role

We are looking for a detail-oriented and analytical Senior Finance Analyst (FP&A;) to join our finance team. This role will support financial planning, forecasting, budgeting, and performance analysis across clients, campaigns, and internal operations. The ideal candidate should have a strong understanding of an advertising/agency business, including project-based revenue, media spends, and resource allocation.

Key Responsibilities

Financial Planning & Forecasting

- Support the development of annual budgets, quarterly forecasts, and long-term financial plans
- Work closely with business teams (client servicing, media, creative) to align financial targets
- Track budget vs actuals and assist in variance analysis

Revenue & Cost Analysis

- Analyze revenue across clients, campaigns, and business verticals
- Track media spends, vendor payouts, and project-level profitability
- Support evaluation of pricing models, retainers, and margins

Business Performance Reporting

- Prepare monthly MIS reports, dashboards, and performance summaries
- Provide data-driven insights on profitability, cost optimization,



and business performance
- Identify trends, risks, and areas for improvement

Client & Project Profitability

- Analyze client-level and campaign-level profitability
- Support account teams with financial insights to improve decision-making
- Assist in identifying opportunities for cost control and revenue optimization

Stakeholder Collaboration

- Collaborate with internal teams (sales, operations, HR, media buying)
- Support senior leadership with financial analysis and reporting
- Work closely with the accounts team to ensure data accuracy

Key Requirements

- Bachelor’s degree in Finance, Accounting, or related field (MBA/CA preferred)
- 2–7 years of experience in FP&A; / financial analysis (agency or media background preferred)
- Good understanding of project-based financials and revenue recognition
- Advanced Excel skills; experience with financial tools/ERP is a plus
- Robust analytical and problem-solving skills
- Effective communication and stakeholder management abilities

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📌 Senior Financial Planning Analyst (Bikaner)
🏢 Cog Culture
📍 Bikaner