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Job ID 115236 Employment Type Full Time Reference Work Experience 12 0 Year s To 15 0 Year s CTC Salary Not Disclosed by Recruiter Function Sales BD Industry Cement Concrete Readymix - Building Materials Qualification B Tech B E - Civil MBA MMS MPM PGDM - Marketing Location Bengaluru bangalore Deputy General Manager - Sales Building Materials Karnataka Location Karnataka Bangalore Reporting to C O O Chief Operating Officer Role Purpose The DGM-Sales Karnataka is the state business custodian for the Building Materials portfolio responsible for driving volume value specification leadership and market dominance across retail projects and institutional segments The role demands deep trade understanding influencer management and project-led growth strategy Strategic Responsibilities State Business P L Ownership Own state-level revenue volume margin and working capital for the Building Materials portfolio Drive profitable growth through right mix of retail project and institutional sales Translate national growth priorities into Karnataka-specific business strategies Market Segmentation Go-To-Market Strategy Define and execute distinct GTM strategies for Retail Dealer Market Projects Residential Commercial Infrastructure Institutional Government PSU Identify micro-markets Bengaluru Mysuru Mangaluru Hubballi Belagavi Tier-2 Tier-3 towns for focused expansion Drive product-wise and segment-wise penetration Trade Channel Distribution Excellence Design and strengthen distribution architecture - distributors super stockists sub-dealers Ensure healthy channel economics credit discipline and stock norms Improve dealer loyalty shelf visibility and share of wallet through structured programs Project Specification Sales Leadership Build robust engagement with architects consultants PMC developers and contractors Drive specification approvals and product standardization in large projects Create a project pipeline management system with stage-wise tracking and closure discipline Collaborate with technical application teams for on-site trials and demos Influencer Ecosystem Management Develop deep relationships with Architects designers Builders developers Contractors applicators Government institutional bodies Lead specification training and engagement programs to influence brand preference Pricing Competition Market Intelligence Formulate state-level pricing and discount strategies aligned with competitive dynamics Track competitor activity schemes pricing launches and channel movements Lead counter-strategy formulation to protect and grow market share Sales Team Leadership Capability Building Lead multi-layered teams RSMs ASMs Project Sales Specification Managers Trade Marketing Build a performance-driven disciplined and ethical sales culture Drive capability building on products application knowledge negotiation and project selling Cross-Functional Alignment Work closely with Marketing on campaigns launches and influencer programs Coordinate with Supply Chain for demand planning and service levels Partner with Finance for credit control and receivable management Align with Technical R D teams for market feedback and innovation inputs Key Strategic Outcomes Strong market share growth in Karnataka Dominant specification and project pipeline Profitable and loyal trade channel network High-performing future-ready sales organization Sustainable brand leadership in building materials Ideal Candidate Profile Experience 12-20 years in Building Materials Construction Infra sales Education Engineering MBA preferred Strong Exposure Retail Projects Specification sales Market Knowledge Karnataka trade projects influencer ecosystem Key Skills Sales Head Sales Team Handling Channel Development Channel Distribution Sales Business Development Company Profile Ascolite is marketed by Aswani Industries Pvt Ltd formerly known as Aswani Construction Pvt Ltd The introduction of Ascolite was a new direction by the Group to vertically grow into building materials from construction The first step taken to promote Ascolite was by establishing the largest state-of-the-art Fly Ash Blocks Aerated Autoclaved manufacturing facility at Surat Gujarat today we have a range of over 100 products in Walling Tile-fixing Waterproofing Construction Chemicals Telephonic Interview Available Telephonic interview are scheduled for this job opening Interested Candidates are requested to apply and get recruiter contact number for telephonic interview Candidates can call recruiter on given contact to start telephonic interview during working hours

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📍 Karnataka