Job Title: Creative Strategy Lead – Brand Partnerships
Location: Bangalore
Experience: 3-5 years

About the Role
We're looking for a Creative Strategy Lea d who can transform brand briefs into memorable, story-led campaigns
This is no t a sales or account management role. Your job is to uncover consumer insights, build robust narratives, and develop creative campaign ideas that brands are excited to invest in and audiences genuinely enjoy
You'll work closely with the Brand Partnerships and Content teams to create campaigns for leading kids and family brands

Key Responsibilities
Turn brand briefs into compelling campaign concepts and narratives
Develop creative ideas for seasonal campaigns, product launches, and branded contents
Build pitch decks and present ideas to internal teams and clients
Identify consumer insights, cultural trends, and storytelling opportunities
Collaborate with Sales, Content, and Production to bring campaigns to life
Create campaign IPs and repeatable branded content format





What We're Looking For
3-5 years of experience in Creative Strategy, Brand Strategy, Account Planning, Creative Direction, or Branded Content
Strong storytelling and conceptual thinking skills
Ability to simplify consumer insights into powerful creative ideas
Excellent presentation and communication skills
Passion for advertising, entertainment, culture, and digital content

Preferred Background
Experience at creative agencies (Ogilvy, Leo, DDB, FCB, McCann, Schbang, Talented, etc.) or entertainment/media companies working on brand strategy, creative planning, or branded content.

Success in This Role
Brands say, "This is exactly the kind of idea we were looking for"
Campaigns are remembered for their creativity—not just their reach
BabyBillion becomes the preferred creative partner for kids and family brands.

📌 Creative Strategy Lead - Brand Partnerships (Bengaluru)
🏢 BabyBillion
📍 Bengaluru