Job Description: Job Title: Regional Sales Manager – Affordable Housing Loans Location: [Insert Region – e.g., South India, North Region, etc.] Reports To: Zonal Sales Head / National Sales Head Job Summary:

The Regional Sales Manager (RSM) – Affordable Housing Loans is responsible for leading, managing, and expanding the affordable housing loan business across a designated region. The RSM will be accountable for achieving sales targets, driving business growth, developing distribution channels, and ensuring compliance with internal and regulatory policies.

Key Responsibilities:

- Sales Strategy & Execution

- Develop and implement region-specific sales strategies to achieve business targets for affordable housing loans.

- Monitor and manage the performance of branches and field sales teams.

- Drive lead generation, conversions, and cross-selling of other financial products.

- Team Management

- Recruit, train, and lead a team of Area Sales Managers (ASMs), Branch Managers, and Direct Sales Executives (DSEs).

- Conduct regular performance reviews and coaching sessions.

- Foster a high-performance culture through motivation and goal setting.

- Market & Channel Development

- Identify and develop new markets, affordable housing projects, and partnerships.

- Establish and grow relationships with developers, DSAs, connectors, and other channel partners.





- Monitor market trends and competitor activities to inform business strategy.

- Operations & Risk Management

- Ensure adherence to credit, risk, and documentation processes across the region.

- Collaborate with the credit and operations team for seamless disbursement and turnaround times.

- Minimize NPAs through proactive risk identification and resolution.

- Compliance & Reporting

- Ensure compliance with company policies, regulatory guidelines (including NHB/RBI norms), and audit requirements.

- Provide regular updates and reports to senior management on sales performance, market feedback, and operational issues.

Key Requirements:

- Education: Graduate in any discipline; MBA preferred.

- Experience: 8–12 years of sales experience in housing finance, preferably in affordable housing loans, with at least 3–5 years in a regional leadership role.

- Skills:

- Strong leadership and team management skills.

- Excellent knowledge of the affordable housing finance segment.

- Solid interpersonal and negotiation skills.

- Ability to analyze data and take strategic decisions.

- Fluency in regional languages is a plus.

Performance Metrics:

- Achievement of regional sales targets.

- Growth in branch productivity and market penetration.

- Channel partner expansion and engagement.

- Delinquency and NPA management.

- Employee retention and performance.

📌 Aditya Birla Housing Finance /RSM/ Noida/kolkata/ Siliguri/Bhubaneshwar/Gurgaon (Delhi)
🏢 Acura Solution
📍 Delhi