Generate revenue through primary and secondary sales by ensuring that the stocks reach the end consumer through the distributors and retailers
Job Context & Major Challenges
Convincing retailers to promote the products offered by the brand
Ensuring seamlessness in operations in terms of delivery and payment.
Key Result AreasKRA (Accountabilities) (Max 1325 Characters)Supporting Actions (Max 1325 Characters)
KRA1Generate revenueManage stocks and
Ensure that the products reach the retailer on time
Meet distributors for primary sales
KRA2Drive Product/Brand AwarenessConvey the brand message and perks of product to retailers
Implement schemes for retailers to enhance tertiary sales
Collect consumer feedback from retailers
Plan and offer schemes to retailers to promote brand
Collect all branding requirements
Deliver branding materials
KRA3Consumer Relationship ManagementEnsure that billing is done on time
Ensure that all payments between company, distributor and retailers is settled properly
Identify the contribution of premium products and styles and predict the demand/market trend through the orders placed by retailers and sharing it with reporting manager