Responsibilities:

1.Marketing Strategy:

· Develop and execute comprehensive marketing strategies to enhance brand awareness and drive audience engagement.

· Collaborate with cross-functional teams to align marketing initiatives with overall business objectives.

· Monitor market trends and competitor activities to identify opportunities and threats.

2.Branding and PR:

· Oversee the development and maintenance of a strong brand identity.

· Manage public relations efforts to build positive relationships with the media and key stakeholders.

· Ensure consistent messaging across all communication channels.

3.Communication Media:

· Lead the development of communication plans to convey the company's vision and values.

· Manage the creation of compelling content for various media channels, including press releases, blog posts, and social media.

4.Promotion:

· Plan and execute promotional campaigns to drive traffic and engagement.

· Collaborate with partners and influencers to expand reach and enhance promotional activities.

· Monitor and analyse the effectiveness of promotional campaigns to optimize strategies.

5.Content Creation:

· Oversee the end-to-end process of creating short movies, teasers, trailers, and launches for YouTube and other platforms.

· Develop creative concepts and collaborate with the production team to ensure high-quality content production.





· Utilize analytics and audience insights to tailor content strategies and enhance viewership.

6.YouTube Channel Experience:

· Extensive experience managing a YouTube channel, including the production of multiple short films, teasers, trailers, and launches.

· Proven success in developing and executing influencer marketing strategies, master classes, and Craft school initiatives.

7.Digital Marketing and Media:

· Focus on recruiting a candidate with a solid background in digital marketing, media, PR, promotions, branding, and communications.

· Leverage expertise in live productions and content indications to enhance the company's digital presence.

8.Brand Hosting:

· Collaborate with the CEO to represent the brand effectively in various hosting capacities.

· Ensure alignment of brand messaging with executive leadership vision.

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.
- Proven experience (minimum 8 years) in marketing, branding, and content creation in the entertainment industry.
- Strong understanding of digital marketing, social media trends, and content distribution.
- Demonstrated success in executing successful promotional campaigns and increasing audience engagement.
- Proficiency in video production and editing tools; experience in creating short movies for YouTube.
- Excellent communication, leadership, and collaboration skills.

📌 Chief Marketing and Content Officer- Film, Media and Communication. (Mumbai)
🏢 PassionMojo
📍 Mumbai