? We're Hiring: Marketing Executive — B2B Growth (HoReCa & Institutional)
1.5 De
g
ree | Current Delhi (South Extension II) | Full-time | On-site + Field
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A
b
out
Us
1.5 Degr
e
e is India's award-winning 100% plant-based indulgence brand — vegan gelato, no-added-sugar kulfi, popsicles and oat-milk beverages, crafted by fourth-generation food entrepreneurs. Winner of PETA India's Best Vegan Ice Cream 2025, we already serve 100+ HoReCa clients, 24 QSR outlets, and run two retail parlours in GK-1 and Hauz Khas, backed by our own vertically integrated manufacturing facility in Kundli, Sonipat.
We're sc
a
ling fast across quick-commerce, hospitality, corporate and institutional channels — and we need a hunter who can own the full sales funnel.
The R
o
le
You will
own B2B revenue growth end-to-end — from finding the lead to closing the deal — across HoReCa, institutional, corporate gifting and partnership channels.
1. L
e
ad Generation- Build q
ualified pipelines via Meta ads, LinkedIn outreach, drip/email sequencing, telecalling, AI calling and WhatsApp marketing- Identif




y high-fit targets: cafés, restaurants, hotels, caterers, corporates, schools/institutions, quick-commerce platforms
2. C
o
ntacting & Nurturing Leads- Run str
uctured outreach cadences and follow-up sequences- Represe
nt 1.5 Degree at events, exhibitions, trade shows and brand collaborations- Conduct
tastings, sampling drives and partner meetings
3. N
e
gotiating- Pitch t
ailored partnership proposals (café integration, corporate gifting, cafeteria programs, co-branded activations)- Handle
pricing, MOQs, listing terms and commercial discussions with F&B; managers, procurement heads and founders
4. C
l
osing & Account Growth- Convert
pipeline into signed accounts and repeat orders- Coordin
ate onboarding, first orders and reorders with operations- Track e
verything in CRM and report weekly conversion metrics
Cont
e
nt & Brand Building- Write *
*blogs, newsletters and LinkedIn content that positions 1.5 De

📌 Sales Marketing Executive (India)
🏢 1.5 Degree
📍 India