31 Jul
|
Lenskart
|
Gurugram
Job description
Mission Brief: Own the World's Most Intelligent Online Eyewear Business
This is not a conventional e-commerce leadership role. This is your prospect to architect and own the entire digital growth engine of a global eyewear tech company — one that is redefining how hundreds of millions of people experience vision care.
As the Global Online Product & Revenue Leader, you will own the full Online P&L; across India and Lenskart's international markets, and you will build the AI-powered commercial machine that drives it. You will move us from campaign-driven growth to a real-time, intelligence-led revenue system — where every rupee of media spend, every digital touchpoint, and every customer interaction is optimised by data and AI.
Your mandate: make Lenskart the most commercially effective and customer-obsessed digital eyewear brand on the planet.
? Core Mandate
1. Own the P&L.; Define the Roadmap.
- Take full end-to-end ownership of the Online P&L; across all channels and geographies — India, Southeast Asia, the Middle East, and beyond.
- Build and execute a forward-looking online growth roadmap that works backward from deep consumer insight, not internal assumptions.
- Integrate marketplace and quick commerce into the core business architecture — not as side channels, but as scaled, intelligent revenue streams.
2. Build an AI-First Performance Marketing Engine
- Lead the transformation of Lenskart's performance marketing from manual optimisation to an AI-driven acquisition and retention engine — across Meta, Google, Programmatic, Affiliates, and emerging channels.
- Deploy sophisticated LTV-based audience modelling, predictive cohort targeting, and AI-powered bidding strategies to maximise return on every dollar of media spend.
- Develop and own the frameworks for AI-assisted creative testing and real-time campaign optimisation at scale.
- Scale marketplace and quick commerce presence through intelligent catalogue management, algorithmic ranking strat
📌 Product & Revenue Lead - Online (Gurugram)
🏢 Lenskart
📍 Gurugram