Job Description:

Job Overview:

We are looking for an experienced, proactive, and self-driven Marketing Manager who can independently manage and execute the overall marketing function. This role requires a robust understanding of both traditional and digital marketing, combined with the ability to plan, implement, and monitor marketing activities end-to-end. The ideal candidate will take full ownership of marketing initiatives, coordinate with internal teams, and drive brand visibility, lead generation, and marketing performance with minimal supervision.

Key Responsibilities:
- Marketing Strategy & Execution (Core Responsibility) • Develop and execute quarterly and annual marketing plans. • Plan and implement campaigns for product promotion, lead generation, and brand building. • Ensure consistent branding and messaging across all channels. • Collaborate with sales, product, and leadership teams to align marketing initiatives with business goals.
- Digital Marketing (Part of the Role)

PPC & Lead Generation • Plan, manage, and optimise Google Ads and other paid campaigns.



• Track performance metrics (CTR, CPC, CPA, conversions, ROI) and refine campaigns. • Develop effective ad copies and assist with landing page enhancements.

SEO & Website Management • Implement on-page/off-page SEO strategies to improve organic search visibility. • Conduct keyword research, optimise content, and review analytics. • Coordinate with design/content teams to ensure SEO standards are met.
- Brand, Content & Communication • Oversee the creation of marketing content — blogs, emails, social posts, brochures, case studies, videos, and presentations. • Maintain brand guidelines and ensure cohesive communication across the organisation. • Work with internal and external creative teams for design and content execution.
- Exhibitions, Events & Offline Marketing • Lead planning and execution of marketing for exhibitions and trade shows. • Support stall layout planning, branding materials, and

📌 Hiring Marketing Manager for software company in the window and door industry. (Vadodara)
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📍 Vadodara