31 Jul
|
Decorpot
|
Bengaluru
31 Jul
Decorpot
Bengaluru
Job Description Senior Social Media Manager & Strategist
n About Decorpot
n Decorpot is one of India's leading home interior brands, having transformed 10,000+ homes across 22+ cities. We specialize in end-to-end home interior solutions backed by in-house manufacturing, expert design consultation, and a robust commitment to quality and customer satisfaction.
n As we continue to grow, we are looking for a Senior Social Media Manager & Strategist who can drive our social media presence, build impactful content strategies, manage influencer collaborations, and contribute to brand and business growth.
n *Key Responsibilities*
n *Social Media Strategy*
n Develop and execute social media strategies across Instagram, Facebook, LinkedIn, YouTube, Pinterest, and emerging platforms.
n Create monthly content calendars and platform-specific growth strategies.
n Build content pillars, campaign ideas, and audience engagement initiatives.
n Monitor industry trends, competitor activities, and emerging content opportunities.
n Content Creation & Creative Management
n Lead end-to-end content planning, production, and publishing.
n Develop creative concepts, scripts, content briefs, and campaign ideas.
n Coordinate with designers, videographers, editors, and content creators.
n Plan and manage content shoots including customer stories, project walkthroughs, founder-led videos, trend-based content, and brand campaigns.
n Ensure brand consistency across all social media platforms.
n Influencer Marketing
n Identify, evaluate, and onboard influencers and content creators.
n Manage influencer agencies and collaboration campaigns.
n Execute creator-led campaigns to improve brand awareness, engagement, and lead generation.
n Track and optimize influencer performance.
n *Performance & Analytics*
n Monitor and analyze social media performance across all platforms.
n Prepare monthly performance reports with actionable insights.
n Identify high-performing content formats and optimize future campaigns.
n Collaborate with Performance Marketing teams to align organic and paid strategies.
n Track business impact through leads, website traffic, inquiries, and conversions.
n *Required Skills & Qualifications*
n 4–7 years of experience in Social Media Marketing, Content Marketing, or Brand Marketing.
n Proven experience independently managing social media accounts for brands.
n Strong understanding of Instagram, Facebook, LinkedIn, YouTube, Pinterest, and emerging platforms.
n Experience planning and executing influencer marketing campaigns.
n Excellent content ideation, storytelling, and script-writing skills.
n Experience managing content shoots and creative production.
n Strong analytical and reporting skills.
n Excellent communication, stakeholder management, and project management abilities.
n Ability to manage multiple campaigns and meet deadlines.
📌 Senior Social Media Manager (Bengaluru)
🏢 Decorpot
📍 Bengaluru