Role & responsibilities

Key Responsibilities
Achieve monthly, quarterly, and annual sales targets.
Manage and develop the assigned sales territory.
Handle distributor operations and ensure smooth order processing.
Increase secondary sales by regularly visiting retail outlets.
Appoint and develop current retailers to expand market coverage.
Ensure product availability, visibility, and merchandising at retail outlets.
Execute trade schemes, promotional activities, and marketing campaigns.
Monitor distributor stock levels and recommend timely replenishment.
Prepare beat plans and conduct daily market visits.
Collect market intelligence, including competitor activities, pricing, and recent product launches.
Ensure timely collection of outstanding payments wherever applicable.




Maintain accurate sales reports and update SFA/Bizom on a daily basis.
Build and maintain solid relationships with distributors, retailers, and key stakeholders.
Ensure compliance with company policies and reporting requirements.

Key Skills
Distributor Management
Retailer Handling
General Trade (GT) Sales
Secondary & Primary Sales
Market Development
Beat Planning & Route Planning
Merchandising
Negotiation & Communication
Customer Relationship Management
Sales Target Achievement
Analytical & Problem-Solving Skills
MS Excel and SFA/Bizom knowledge

📌 Sales Officer Uttar Pradesh
🏢 Bikanervala
📍 Uttar Pradesh