Social Media Manager

Department: Marketing

Employment Type: Full-time

Experience Required: 1–3 Years (Versatile)

Reports To: Marketing Manager / Head of Marketing

Job Summary

We are looking for a creative and trend-savvy Social Media Executive to manage and grow our Instagram presence. The ideal candidate will be responsible for creating engaging content, increasing audience engagement, managing campaigns, and building a strong brand identity through Instagram marketing strategies.

Key ResponsibilitiesInstagram Management
Manage daily operations of the company’s Instagram account
Plan and schedule posts, stories, reels, and carousel content
Develop creative content strategies to increase followers, reach, and engagement
Monitor Instagram trends, hashtags, and competitor activities
Generate a minimum average of 7,000+ views per reel/video through creative and trend-based content strategies

Content Creation
Write engaging captions and Instagram copy
Coordinate with designers/video editors for reels, graphics, and promotional content
Ensure brand consistency across all Instagram communications

Campaigns & Promotions
Run and optimize Instagram ad campaigns through Meta Ads Manager
Collaborate with influencers and creators for promotional campaigns




Track campaign performance and optimize for better reach and ROI

Community Engagement
Respond to comments, messages, and audience interactions professionally
Build and maintain solid audience relationships
Encourage community participation and user engagement

Analytics & Reporting
Monitor account performance using Instagram Insights and Meta tools
Analyze engagement, reach, impressions, and follower growth
Prepare monthly performance reports and improvement strategies

Key Skills Required
Strong understanding of Instagram trends, reels, and algorithms
Proven ability to create content achieving 7,000+ views per reel/video
Excellent written and verbal communication skills
Creative mindset with positive visual sense
Experience with Canva, Meta Business Suite, and basic editing tools
Knowledge of Instagram Ads and audience targeting
Time management and multitasking abilities

Educational Qualification
Bachelor’s degree in Marketing, Mass Communication, Business, or related field
Digital Marketing certification preferred

Preferred Tools & Platforms
Canva / Adobe Creative Suite
Meta Business Suite
Instagram Insights

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

📌 Social Media Manager Sahibzada Ajit Singh Nagar
🏢 Asset Aura
📍 Sahibzada Ajit Singh Nagar