Company Description Brandatory is a contemporary creative branding and digital marketing agency focused on crafting exceptional digital experiences for diverse clients. With over 5 years of industry experience and more than 250 successful projects, the agency has built a solid reputation for delivering impactful results.

Brandatory serves clients across 15+ countries, offering global exposure and dynamic projects for team members. Based in Kolkata, Brandatory aspires to be one of the leading digital marketing companies in the region. Team members are encouraged to contribute ideas, grow their skills, and help unlock the full potential of client brands.

Role Description The Social Media Manager (Experienced) role at Brandatory is a full-time, in office position based in Kolkata. The individual in this role will manage and grow brand presence across social media platforms, including planning, creating, and publishing engaging content.

Daily responsibilities include developing and executing social media strategies, optimizing posts for reach and engagement, monitoring performance metrics, and adjusting tactics based on insights. The role also involves coordinating with internal teams for campaigns, maintaining a consistent brand voice,



and staying updated on social media trends and platform changes.

The Social Media

Manager will respond to audience interactions, support community building, and contribute to integrated digital marketing initiatives.

Qualifications
Strong Social Media Marketing and Social Media Optimization (SMO) skills to manage and grow brand presence across platforms.
Ability to develop and implement effective Content Strategy aligned with marketing and branding goals.
Excellent Communication and Writing skills for creating clear, engaging, and brand-appropriate content.
Experience using social media analytics tools to track performance, generate insights, and optimize campaigns.
Knowledge of current social media trends, platform best practices, and audience engagement techniques.
Prior experience as a Social Media Manager or in a similar digital marketing role, preferably in an agency environment.
Bachelor’s degree in Marketing, Communications, Mass Media, or a related field, or equivalent practical experience.
Ability to work collaboratively in an on-site team setting, manage multiple projects, and meet deadlines.

📌 Social Media Manager Experienced Kolkata
🏢 Brandatory
📍 Kolkata