Job Description:

We have opening for Brand Manager.

Location - Delhi

Experience - Minimum 3 Yr

Preferred: Female candidate (to align with brand voice and audience)

Industry: D2C / Beauty / Fashion / Lifestyle

Number of opening: 1

About the Role:

We’re looking for a creative, driven, and culture-savvy Brand Manager who can own and build the brand across Instagram, YouTube, and performance platforms. You will drive content, influencer strategy, and creative storytelling to grow our digital presence and build brand love.

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Key Responsibilities:
Social Media Ownership: Lead Instagram and YouTube Shorts strategy — plan, execute, and scale engaging short-form video content.
Content Creation & Strategy: Ideate content buckets, briefs, and shoot plans. Work with editors/designers to deliver high-performing creatives.
Performance Marketing Creatives: Develop thumb-stopping ad creatives and hooks aligned with campaigns on Meta, YouTube, and Google.
Copywriting: Craft impactful captions, headlines, product taglines, ad copies, and brand messages with a consistent tone of voice.
Influencer Marketing: Identify,



onboard, and manage creators across tiers. Plan barter and paid collaborations, and manage campaign outcomes.
Brand Storytelling: Maintain consistent brand language and aesthetic across platforms, from website to packaging to PR kits.
Cross-Team Collaboration: Work closely with Growth, Product, and NPD teams for product launches and integrated campaigns.

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Must-Have Skills:
Deep understanding of Gen Z/Millennial audiences and digital-first storytelling
Hands-on experience with Instagram Reels and YouTube Shorts creation
Creative sensibility and solid copywriting skills
Familiarity with CapCut/Canva/Adobe Suite for creative briefing
Ability to manage multiple projects and creators in parallel
Robust aesthetic judgment and attention to detail

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Positive to Have:
Prior experience in beauty, skincare, fashion, or lifestyle D2C brands
Knowledge of trends, memes, and viral content formats
PR or on-ground activation experience is a plus

📌 Brand Manager Delhi Pitampura
🏢 Kaapro Management Solutions
📍 Delhi