Job Description:

We are having an urgent opening for the position of Assistant Manager– PR & Marketing for a reputed FMCG MNC Company at Delhi (Okhla Phase 3) location.
Key Responsibilities

Promotion of Digital Marketing
Plan and execute SNS and web marketing strategies (Instagram, Facebook, LinkedIn, YouTube, Twitter/X)
Strategically develop and implement SEO initiatives to enhance website visibility and organic search
Develop and manage monthly/weekly content calendars, and oversee day-to-day posting
Create and edit content (visuals, videos, and copywriting)
Plan and manage paid campaigns, including SNS and search ads
Define, track, analyse, and optimise digital KPIs such as CVR, ROI, lead generation, social engagement rate, and campaign-related sales performance
Foster engagement with existing and potential consumers (respond to DMs and comments)

Execution of Mass Advertising
Coordinate with advertising agencies on media planning, placement, and post-campaign reporting and optimization
Promotion via BTL (in coordination with Sales)
Plan and execute sales-driven promotional campaigns (e.g.



merchandising tools, POP materials)
Develop and follow up on in-store and retail-oriented promotions
Support the planning and rollout of sampling and events

Other Duties
Collaborate with in-house designers
Coordinate with internal PR team members
Prepare reports and presentation materials
Monitor and share market trends and competitor activities
Qualifications
Bachelor's degree in Marketing, Business, Communications or related fields (Master's preferred)
Minimum 3 years of experience in SNS management and content development (FMCG or healthcare experience is a plus)
Practical knowledge of ad platforms (Meta, LinkedIn, YouTube, etc.)
Robust copywriting skills in English and understanding of brand tone
Data-driven marketing capabilities with understanding of KPIs such as CVR and ROI
Basic knowledge of tools such as Canva, Photoshop, and video editing software (expert proficiency not required)
Ability to manage multiple projects with speed and teamwork

📌 Assistant Manager – Pr & Marketing Mr Reputed Fmcg Mnc Company New Delhi Okhla Phase 3 (India)
🏢 DC Consultants
📍 India